Wimbledon won’t slap sponsor on new show court but eye US growth Sport Business Wimbledon is quintessentially British, and its branding is understated. But what’s next for the Grand Slam? Matt Hardy finds out. “I’m not sure it’s Wimbledon style to have a naming right on a court,” the tennis Grand Slam’s marketing and commercial director Usama Al-Qassab tells City AM when asked whether a new show court at [...]
Gary Lineker forks out £10k to save England World Cup dream Sport Business Gary Lineker and a group of private backers have come to the rescue of the England men’s amputee team while the Football Association refuses to fund them. The governing body stopped its financial support in 2006 and, despite now backing seven para teams, still excludes the amputee side. The England team, Nations League winners in [...]
Exclusive: Wimbledon chiefs ready to defend brand amid Saudi tennis complex similarities Sport Business Wimbledon chiefs stand ready to defend its distinctive green and purple branding after plans emerged for a Saudi tennis mega-complex with a similar colourway. Renders for a National Tennis Centre in Saudi Arabia’s Qiddiya giga-project were released in June, showing a central court draped in foliage and 29 other courts decked out in a purple [...]
Sports hospitality has never been this good – but which sport does it best? July 13, 2026 | Sponsored It’s impossible to start this column without a mention of England and the World Cup. It felt like interest levels were low at the start of the tournament but England’s heroic performance in Mexico and their nervy win against Norway has got the whole country behind them. Will football finally be coming home? One thing’s [...]
Wimbledon: HMRC set to slap Sinner and Noskova with £1.6m tax bill July 13, 2026 Wimbledon winners Jannik Sinner and Linda Noskova have been slapped with whopping multi-million pound tax bills after bagging £3.6m apiece at the All England Club. Sinner defended his title with a four-set win over French Open champion Alexander Zverev on Sunday while Noskova toppled Czech compatriot Karolina Muchova in three sets on Saturday. Both picked [...]
Why Raducanu may have harmed Fery’s post-Wimbledon commercial earnings July 10, 2026 There’s a new wonder at Wimbledon: Arthur Fery. The 23-year-old Paris-born Brit is on a roll at the All England Club and this week became the first Open Era wild card to reach the semi-finals since Goran Ivanisevic in 2001. And we all know what happened that year. You’d be forgiven if, before this tournament, [...]
Frying squad: England’s World Cup bid fuelled by cooking oil and leftover food July 8, 2026 England’s World Cup campaign in the USA, Mexico and Canada is being powered by used cooking oil, leftover food and algae. The decision to maintain a World Cup training base in Kansas City has meant England are racking up the air miles for matches. A 2,800-mile round trip to Mexico City for Sunday night’s last-16 [...]
All England Club slap down wealthy Indian Jindal over Wimbledon empty seat post July 6, 2026 The All England Club has slapped down a member of the billionaire Jindal family after the Indian bemoaned empty seats at Wimbledon. Parth Jindal, whose investments includes Indian Premier League cricket team Delhi Capitals, took to social media to berate the empty seats on the showcourts of Wimbledon. “Never seen so many empty seats at [...]
Why brands can fail miserably at sponsoring Wimbledon July 3, 2026 With the Grand Slam in full swing, Sam Milne discusses why brands still manage to fail at Wimbledon Pimm’s, strawberries and cream, pristine grass courts, and royalty and sporting legends intermingling evoke only one place: Wimbledon. It’s one of the few global sporting events that feels timeless, and minus the players themselves, an image from [...]
‘It’s military precision’: meet the chefs crafting summer’s £6k corporate hospitality dishes July 2, 2026 Inside the race to create summer’s poshest corporate hospitality dishes Later this month, the thrice-Michelin-starred chef Simon Rogan will be serving Cornish lobster with pickled gooseberries, oysters with chicken glaze and Miso-roasted cod with smoked roe. In many ways, it will be the same as any other day for the 57-year-old from Southampton. At his [...]