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SW19

  • Why brands can fail miserably at sponsoring Wimbledon

    Sport Business

    With the Grand Slam in full swing, Sam Milne discusses why brands still manage to fail at Wimbledon Pimm’s, strawberries and cream, pristine grass courts, and royalty and sporting legends intermingling evoke only one place: Wimbledon. It’s one of the few global sporting events that feels timeless, and minus the players themselves, an image from [...]

    News article image showing a dynamic business meeting with diverse professionals discussing strategy in a modern office se...
  • How onerous UK tax system can sting players at Wimbledon

    Sport Business

    With the Wimbledon Championships set to begin on Monday, Pete Fairchild takes us through the (very) complex tax issues players face. At Wimbledon, while spectators sip on Pimm’s and eat strawberries, the world’s top tennis players are earning income on British soil. For stars such as Jannik Sinner and Carlos Alcaraz, competing in London means [...]

    Breaking news concept with digital globe and financial data, representing global business trends and economic updates
  • Game, set, appeal: Wimbledon’s £200m expansion hits the court

    Legal

    The battle over Wimbledon’s £200m expansion has reached match point: while tournament chiefs aim for a net gain of 39 new courts, a campaign group is fighting back by dragging the planning decision to the Court of Appeal. The All England Lawn Tennis Ground plans to build 39 new tennis courts and an 8,000-seat stadium [...]

    Wimbledon tennis match with players in action on grass court, surrounded by packed audience under clear skies
  • Wimbledon expansion case heard in London High Court

    July 8, 2025

    Campaigners against the proposed expansion of the Wimbledon Championships site argued that it is illegal in the High Court on Tuesday ahead of a key decision on the future of SW19. Campaign group Save Wimbledon Park is taking legal action against a decision by the Greater London Authority (GLA) to grant the All England Club [...]

  • Wimbledon: Tennis battles with its future off the court

    July 6, 2025

    With Wimbledon well into its fortnight the spotlight has once again fallen on the Centre Court, with sold-out crowds, record prize money and the prestige of tennis hospitality all to last another week. A British upset or two is likely to fuel national excitement, while the Championships continue to top YouGov’s rankings as the most [...]

  • Wimbledon slammed by avocado lobby over SW19 menu ban

    July 3, 2025

    The World Avocado Organisation has hit out at Wimbledon over its ban of the stoned fruit at this year’s Championships. The All England Club removed the food type popular with millennials from its menus at this year’s tennis grand slam in a sustainability push. They’ve been replaced by crushed English peas.  This has provoked a [...]

  • Andy Murray statue: Wimbledon chiefs confirm All England Club tribute

    June 24, 2025

    Wimbledon chair Debbie Jevans has confirmed plans to erect a statue of Sir Andy Murray at the All England Club – but not until 2027. Three-time Grand Slam winner Murray, who retired shortly after his farewell appearance at SW19 last year, is working with the AELTC on the statue. “We are looking to have a [...]

  • Wimbledon expansion: Key judicial review set for during grand slam

    June 12, 2025

    Wimbledon will face a crunch judicial review on their plans to expand their Championships tennis site during this year’s grand slam. Speaking ahead of this year’s SW19 tournament, which gets underway on 30 June, All England Lawn Tennis and Croquet Club chair Deborah Jevans said the Greater London Authority decision to grant planning permission to [...]

  • Alcaraz defends Wimbledon title as Djokovic fades in final

    July 14, 2024

    Carlos Alcaraz defended his Wimbledon title on Sunday and inflicted a worst ever SW19 defeat on Novak Djokovic at the All England Club. The Spaniard, who now has four Grand Slams, beat Serbian Djokovic 6-2 6-2 7-6 and became just the third man to win multiple Wimbledon titles before the age of 22. Alcaraz said: [...]

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