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Sunderland AFC

  • Bournemouth in spotlight after female fan complains to Kick It Out about searches

    Sport Business

    Bournemouth are ready to review their stewarding arrangements after a female matchgoer made a complaint to anti-discrimination group Kick It Out about being searched by a male member of staff. The issue is thought to stem from the new perimeter fencing and entry gates installed around the Vitality Stadium as part of Bournemouth’s £90m expansion, [...]

    AFC Bournemouth corner flag with team logo, vibrant green pitch, and stadium seating in the background.
  • Ipswich, Hull and Coventry follow Sunderland blueprint for Premier League survival

    Sport Business

    Promoted teams have followed Sunderland’s example and gambled big money on staying up after Ipswich Town, Hull City and Coventry City all ended the transfer window among the biggest net spenders. Manchester City, Chelsea and Tottenham Hotspur might have led the way in gross outlay but in net terms many of the biggest spenders were [...]

    Footballer in a blue jersey celebrating on his knees on a green field with fans in the background.
  • Who sponsors the 20 Premier League clubs after gambling ban?

    Sport Business

    The Premier League is underway and you may have noticed a lack of shirts featuring gambling and casino brands. That’s not because they’ve been banned outright, but because the 20 Premier League clubs agreed to a voluntary removal of the sector from the coveted front-of-shirt advertising space. It has meant a mad rush for those [...]

    A Chelsea FC footballer in a blue kit with number 17, arm raised in celebration on the field.
  • Why do six Premier League clubs still not have front of shirt sponsors?

    July 13, 2026

    Not so long ago it was unthinkable that a Premier League club would go into a new season without a sponsor on the front of their shirt.  In recent years Chelsea and Nottingham Forest have made headlines for starting a campaign with a vacancy in that prime spot, precisely because it was such an anomaly. [...]

  • Sunderland AFC chiefs in Stadium of Light expansion talks

    June 23, 2026

    Sunderland AFC chiefs have discussed expanding the Stadium of Light to meet surging demand after qualifying for Europe on their return to the Premier League. The club will compete in the second-tier Europa League next season after finishing seventh in their first Premier League campaign since relegation in 2017. The impressive season, which included a [...]

  • Arsenal in talks with architects Populous over Emirates expansion

    May 13, 2026

    Arsenal are in talks with Populous, the architects behind the original Emirates Stadium design, as they weigh up how best to expand their 60,000-seater home. Sources familiar with the process insist that all options remain on the table, from major works that would likely require a temporary a move away from the Emirates, to smaller [...]

  • Why Sunderland’s away kit legal row is a warning to all sports

    May 2, 2026

    An artist is taking legal action against Sunderland over the design of the club’s away kit. Lawyer and IP expert Geoff Cunningham explains the dispute. Clubs, brands and sponsors are busy finalising kit launches, merchandise and commercial campaigns for next season and a summer of international football.  But this week a dispute involving Sunderland AFC [...]

  • Premier League stadiums: Inside football’s grandstand revolution

    January 10, 2026

    The Premier League is going through a revolution, and it is not in the form of playing formations. Stadiums – new and old – are second homes for fans, the community centre of their weekend. And England’s top flight is ever-changing. Three teams may get promoted each year and three may get relegated, but the [...]

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