The Highland tourist tax: Is Scotland pricing out whisky tourists? Whisky The latest available data from the Scottish Tourism Economic Activity Monitor in Scotland (STEAM) shows that between 2012 and 2024, visitor numbers to the Highlands increased 82 per cent to 9.4m. Spending increased by a similar amount, to £2.1bn. A large share of that is directly linked to the Scotch whisky sector. You’d think, therefore, [...]
Spirit of Speyside Whisky Festival to drive millions into Scotch sector Whisky The Spirit of Speyside Whisky Festival is a pilgrimage for the global whisky community. For six days, the “Golden Triangle” of Scotch production opens its doors, offering over 600 events that cater to everyone from the “whisky curious” to the seasoned collector. Scotland has six whisky regions: Highlands, Speyside, Lowlands, Campbeltown, Islay, and Islands. Speyside [...]