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Formula E

  • Exclusive: Formula E champions DS Techeetah take gamble on stock market-linked £1m sponsorship deal with investment platform eToro

    March 2, 2021

    Formula E champions DS Techeetah have struck a £1m sponsorship deal with social investment platform eToro that could see the team not receive a penny. Instead of receiving a flat fee, DS Techeetah will have the seven-figure sum placed in their eToro account for them to invest on the stock market.  If their portfolio grows [...]

  • Week in Sportbiz: Amazon and private equity target Serie A; Arsenal pick Garlick; sponsors keep faith; and boosts for electric racing

    January 14, 2021

    Amazon’s foray into broadcasting Premier League matches could be a taste of things to come in Italy. The retail behemoth has held talks about buying the domestic rights to show Serie A on its Prime Video platform, according to multiple reports. Amazon has already secured a foothold in the Italian market, snapping up some Champions [...]

  • The Week In Sportbiz: Premier League set to axe pay-per-view (for now), Formula E gets cosier with Extreme E, and Gosper gives US his World Cup vote

    November 6, 2020

    Less than a month after its introduction, Premier League clubs are expected to ditch their unpopular pay-per-view service. Since debuting on 17 October, half of all games have been restricted to those willing to pay £14.95 a time. Fans groups protested the extra charges by successfully urging people to donate thousands of pounds to food [...]

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