Sports events must decide between purists and entertaining newbies Sport Business With Britain in the height of its summer sporting season, Ed Warner debates how organisers must balance pleasing purists with enticing new fans. “Does anyone talk about The Season anymore? The social whirl of the Lord’s Test, Queen’s, Royal Ascot and then finally Wimbledon? I may have missed others…” I replied to this Sport inc. [...]
World Cup of Darts prize money: How much Northern Ireland won Sport One of darts’ great spectacles takes place over the next couple of days: the World Cup of Darts. But how much prize money do you make if you win it? Darts sensation Luke Littler will make his World Cup of darts debut this week in Frankfurt as he joins great rival Luke Humphries in a [...]
Premier League Darts final prize money 2025: How much can Littler win? Sport Business Luke Littler will feature at the O2 Arena tonight in the Premier League Darts final as a world champion, as he looks to defend his title. But how much can he win? There were 16 nights of Premier League Darts which began on 6 February in Belfast and travelled across the UK, Ireland and continental [...]
Littler to headline Hyde Park as darts hits iconic London festival April 22, 2025 Luke Littler will headline The Hyde Park Darts Championship this year as the sport descends on the London park’s summer of festivities. The likes of Stevie Wonder, Neil Young and Sabrina Carpenter will headline on the main stage of the famous London royal park as it hosts a series of major concerts, but The Nuke [...]
Littler, Gen Z and Netflix: Why investment banks have fallen for darts March 20, 2025 Forget AI, clean energy and healthcare, there is a new hot tip for investors looking for big returns: the historically downmarket, beer-soaked world of darts. The sport is riding the crest of a wave generated by better promotion, wider consumption and, more recently, the rise and rise of teenage phenomenon Luke Littler. Ticket demand is [...]
Ahead of the Game: Tottenham in crosshairs as Ratcliffe eyes more cuts February 19, 2025 Sir Jim Ratcliffe and Ineos are set to continue cutting their investment in sport beyond Manchester United with the company’s commercial deal with Tottenham Hotspur unlikely to be renewed. Spurs signed a five-year contract with Ineos Grenadier as their official 4×4 vehicle partner in 2022, having previously partnered with Ineos Hygienics as official hand sanitiser [...]
PDC Darts World Championship to stay on Sky Sports February 4, 2025 The PDC Darts World Championship will remain on Sky Sports for the next five years after the competition organiser and broadcaster agreed a new deal. It comes at a time when the popularity of darts is on the rise following a sensational 18-month rise for Brit Luke Littler, who reached successive PDC Darts World Championship [...]
Luke Littler dumped out of Winmau World Masters by Jonny Clayton February 2, 2025 World champion Luke Littler saw his Winmau World Masters hopes ended by a 4-2 defeat to Jonny Clayton in Milton Keynes. Littler had been in blistering form at Arena MK, blitzing Andy Baetens 3-0 in his first-round match on Friday before demolishing James Wade 4-0, winning eight straight legs, to cruise into the quarter-finals. However, [...]
Littler seven sets from PDC World Championship victory January 3, 2025 Luke Littler says it will be the “stuff dreams are made of” if he can create history by becoming the youngest-ever world champion. The 17-year-old booked his place in a second successive World Championship final at Alexandra Palace by beating Stephen Bunting in the last four to set up a blockbusting clash with Michael van [...]
PDC World Darts Championship prize money 2025: How much does the winner get? January 2, 2025 The PDC World Darts Championship at Ally Pally comes to a close this week with Friday’s final one of the year’s largest early events. It is the biggest tournament in darts and the one everybody wants to win; lifting the Sid Waddell Trophy is one of the top honours in the sport. But how much [...]