Behind the companies turning goals into gold at Euro 2024 business England may have fallen at the final hurdle, but Ali Lyon says advertising agencies and broadcasters enjoyed a very fruitful tournament at Euro 2024 Adidas’s flagship advert for this year’s European Championships had all the raw ingredients to pluck on the archetypal England fan’s heartstrings effectively. In Jude Bellingham it had a protagonist who was [...]
Bellingham investigated by Uefa over gesture that broke ‘basic rules of decent conduct’ under the microscope England No10 Jude Bellingham is being investigated by Uefa over a gesture in which he appeared to point towards his groin area. The governing body of European football said his gesture – after England’s miraculous comeback 2-1 victory over Slovakia on Sunday – broke “the basic rules of decent conduct”. In a video circulated on [...]
Real Madrid star Bellingham extraordinary, says Bayern Munich boss Tuchel fantastic Bayern Munich manager Thomas Tuchel heaped praise on Englishman Jude Bellingham yesterday, describing the 20-year-old Real Madrid midfielder as “extraordinary” ahead of their Uefa Champions League tie tomorrow. Tuchel and Bellingham missed each other at Borussia Dortmund, where the German was a manager between 2015 and 2017 and the Brit burst onto the European scene [...]