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      Why sport fans got bored of influencers and forced brands into a mind shift

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AI

  • The man on a mission to save the internet

    October 28, 2025

    Search engines and publishers used to operate on a simple deal: publishers would let the likes of Google trawl their site, and in return Google would give them traffic. With the advent of AI, that deal is all but dead, leaving the internet’s old model under existential threat. Ali Lyon meets Matthew Prince, the man [...]

  • AI investment lacks basic safety checks, warns BSI

    October 27, 2025

    Many businesses are investing heavily in AI without sufficient safeguards for its implementation, a new study by the British Standards Institution (BSI) has found. While executives are touting AI’s potential to drive productivity, the report suggests that most firms are operating with little more than blind faith in a technology they do not yet fully [...]

  • Looking for Growth? Look no further.

    October 27, 2025

    The fury online is palpable, high-fliers feel undervalued, and ‘Britain is Broken’ has become the ridiculing punchline enjoyed by American crypto traders and digital nomads. Here though, at a mini arena in Greenwich on a Thursday night, Looking for Growth – LFG – is not a lost cause.   Some attendees are unsure exactly what they [...]

  • AI drives surge in fraud as criminals turn to more sophisticated scams

    October 24, 2025

    Fraud losses hit £629m in H1 2025, driven by new investment scams and record card fraud, as AI enables criminals to commit more sophisticated scams. For the first six months of 2025, there were over 2m confirmed fraud cases, a 17 per cent increase, according to trade body UK Finance, as criminals stole £629.3m, a [...]

  • UK justice ministry adopts ChatGPT to cut red tape

    October 23, 2025

    OpenAI has signed a new agreement with the UK Ministry of Justice (MoJ) that will see 2,500 civil servants gain access to ChatGPT, as the government prioritises rolling out AI to modernise public services. Announced on Thursday at the OpenAI frontiers conference in London, the move forms part of a broader deal signed earlier this [...]

  • LinkedIn: UK businesses could get £532bn AI recruitment boost

    October 23, 2025

    UK businesses could theoretically unlock £532bn in productivity through AI-assisted recruitment, according to new research from LinkedIn. The report suggests that AI tools, such as LinkedIn’s own ‘hiring assistant’ tool, can free recruiters from administrative tasks like screening CVs, writing job descriptions and scouting talent, allowing them to focus on strategic hiring decisions. Janine Chamberlin, [...]

  • MPs urge Whitehall to prioritise AI training as digital gap widens

    October 22, 2025

    The government must urgently upskill civil servants to make effective use of AI, MPs have warned. In a new report published on Wednesday, Parliament’s Public Accounts Committee (PAC) said that gaps in digital advancements among government departments are leading to service backlogs, inefficiencies, and poorer outcomes for citizens. Sir Geoffrey Clifton-Brown MP, PAC chair, argued: [...]

  • AI: Not all bubbles are bad

    October 22, 2025

    A trillion of AI investment will ultimately be wasted – but the technology could yield ten times that in value, says Nick Murray-Leslie The world has seen investment frenzies before – the railway mania of the 19th century, the dotcom boom of the late 1990s and the crypto surge of the 2020s. But what we [...]

  • Fully remote with no associates: Meet the ‘elite’ law firm of the future

    October 22, 2025

    US lawyers Michael Pierson and Joel Ferdinand joined forces “with the vision to build the elite law firm of the future”, going in the opposite direction of the traditional market with a tech-focused, full-service approach. Oh, and no offices. And no associates. Founded in January 2024, New York-based Pierson Ferdinand became the largest law firm [...]

  • Execs see pound signs in AI tech, not just efficiency

    October 20, 2025

    C-suite business executives are even more enthusiastic about AI than the lawyers and accountants at the professional services firms advising them. According to research by Thomson Reuters, 90 per cent of corporate C-suite leaders say AI will have ‘high’ or ‘transformational’ impact in the next five years, compared to just 80 per cent of lawyers [...]

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