Bwin shares rise on Zynga casino deal
ONLINE gambling company Bwin was boosted yesterday when it announced a tie-up with US Facebook game developer Zynga that will see Bwin’s technology used in a range of poker and casino games. The Zynga deal moved Bwin shares up 6.7 per cent yesterday.
Zynga announced it was moving into lucrative casino games on Wednesday night, as games such as Farmville lose players. The games will give Bwin access to a vastly increased pool of players.