TikTok mockery: Boris Johnson criticised for video clip amid cost of living woes BORIS JOHNSON Despite hitting over half a million views in hours, Boris Johnson’s new TikTok has been met with more ridicule than it has revelling. Posting from his new @10downingstreet account yesterday, the public have taken to social media to slam the Prime Minister. One commented: “Country going into recession so the Government made a TikTok to help [...]
Influencers: MPs call for better protection for TikTok stars INFLUENCER MPs will today call for greater action to be taken in advertising and employment rules to protect children and online performers, arguing that regulation has failed to keep pace with the growth of online influencer culture.
Silicon Valley forced to become copycats as TikTok set to triple ad revenue to £8.4bn tiktok spend Chinese powerhouse TikTok is on track to dwarf its US rivals this year, with advertising revenue set to triple to more than $11bn (£8.4bn)
Neil Hopkins: Why TikTok is big news for the Six Nations February 4, 2022 Kids, eh? On one hand, Alan Hansen reckoned you couldn’t win anything with them, on the other, The Who figured they’re alright. The dilemma facing almost every sport that isn’t football is how to attract younger audiences without alienating what the European Super League disparagingly labelled “legacy fans”. As the Six Nations looms, rugby union’s [...]
TikTok’s rocket revenue slows down as China tightens grip on big tech January 20, 2022 TikTok's momentous ascent may be slowing as insiders reveal that revenue grew by 70 per cent year-on-year to around $58bn in 2021, down from its 100 per cent growth rate in 2020.
BBC Dragon’s Den star launches Flight Story: the FTSE 100 guide to TikTok December 9, 2021 BBC Dragon’s Den star Steven Bartlett, has launched Flight Story- a world-first in-house communication and talent platform that provides public companies with the people, process and technology they need to build a resilient retail investor community around their story.
TikTok taps into ecommerce with UK live shopping launch December 8, 2021 TikTok is set to produce its first live shopping and entertainment event today, where people can buy products directly on the platform, tapping into the rise of "social shopping".
TikTok owner ByteDance on the hunt for new chairman after founder steps down November 3, 2021 The founder of Bytedance, which owns Tiktok, has stepped down from his role as chairman amid major organisational shifts at the tech giant, according to reports. Chinese billionaire and entrepreneur Zhang Yiming founded Bytedance in 2021 alongside college roommate Liang Rubo, the new Bytedance CEO who took up the role earlier this year after Yiming [...]
TikTok Europe turnover fattens from advertising spend as losses grow fourfold October 4, 2021 TikTok’s European turnover surged by 545 per cent to $171m last year as the social media platform raked in cash from advertisers’ increased spending, a new company filing revealed today. According to the Companies House filing, the Chinese-owned firm has invested in scaling its European side of the business through new hires and increased sales [...]
Data watchdog targets social media with new Children’s Code August 25, 2021 The UK data watchdog is setting its sights on social media and gaming companies with new regulations to protect children that come into force next week. The Children’s Code brings in new rules around protecting data for online services such as apps, online games and web and social media sites likely to be accessed by [...]