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British American Tobacco

  • British American Tobacco doubles down on vaping as smoking industry shrinks

    Up in smoke

    British American Tobacco (BAT), one of the world’s largest cigarette suppliers, has doubled down on its new categories such as vaping as the tobacco industry shrinks. The London-listed company’s revenue has grown in the past few months, despite the public in both Europe and the US leaning away from smoking. The shift away from smoking [...]

  • Tobacco chief denies unfair Western focus for vape strategy

    vape nation

    Top dog at cigarette giant British American Tobacco (BAT) has pushed back against claims that the company’s focus for smoking alternatives has unfairly focused on the West, calling this narrative “superficial”. Speaking to City A.M., chief marketing officer Kingsley Wheaton said that whilst it was “certainly true” that the northern hemisphere have a “more advanced [...]

  • Tobacco chief says we need to move away from ‘quit or die’ mindset and towards vapes

    vape

    A top exec at British American Tobacco (BAT) has said we need to move away from the “quit or die” approach to smoking and invest more in sustainable alternatives like vaping. Speaking at an industry conference in Washington D.C., BAT’s chief growth officer Kingsley Wheaton called for greater collaboration between the industry and governments to [...]

  • Revenue climbs for British American Tobacco as cigarette alternatives start to pay off

    July 27, 2022

    Revenue climbed 45 per cent to £12.8bn for British American Tobacco as the company continues to pivot towards cigarette alternatives.

  • British American Tobacco narrows losses for cigarette alternatives as it invests £1bn in vapes and reduced risk products

    June 9, 2022

    Vogue cigarette maker British American Tobacco reported slow revenue growth this morning, up two per cent.

  • Cigarette giant British American Tobacco lures more new vaping customers so far this year than all of 2020

    December 7, 2021

    Cigarette giant British American Tobacco (BAT) said this morning it has seen around 3.6m new customers start using its vaping, heated tobacco and oral products in the first nine months of this year, more than in all of 2020. The business said that its non-combustible products, which include those three types, had 17.1m customers at [...]

  • Firms called on to ban social media influencers promoting nicotine products

    November 8, 2021

    A coalition of over 100 global health and anti-smoking groups have called for companies to stop social media influencers promoting nicotine products, according to reports. Following a swathe of endorsements by social media influencers of a type of flavoured nicotine pouch, produced by British American Tobacco (BAT), the group wrote a letter to the chief [...]

  • City bribery: British American Tobacco accused of arranging Mugabe bribe

    September 13, 2021

    One of the largest tobacco companies in the world has been accused of bribing Robert Mugabe, the former president of Zimbabwe. City-based British American Tobacco (BAT) was part of negotiations to pay between $300,000 and $500,000 to Zanu-PF, Mugabe’s political party in 2013, according to a BBC Panorama investigation, which will be aired this evening. [...]

  • British American Tobacco smoking alternatives revenues take off

    July 28, 2021

    British American Tobacco has seen its smoking alternatives take off, as the new products brought in £883m alone and customers increased at their highest rate yet. Its smoking alternatives like vape, tobacco heating and modern oral products brought in more than 40 per cent more revenue in the six months to 30 June than in [...]

  • British American Tobacco lifts guidance as smokers switch to less harmful products

    June 8, 2021

    British American Tobacco (BAT) has raised its full-year revenue guidance after the cigarette maker’s focus on new products such as e-cigarettes paid off. The world’s second-biggest cigarette maker, which owns brands such as Dunhill and Lucky Strike, said its revenue will grow by more than five per cent, exceeding its original three to five per [...]

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