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  • Mark Cuban and NBA stars join £3m raise for Irish sports tech firm

    December 15, 2025

    Billionaire investor Mark Cuban and several current NBA stars have backed a $4m (£3m) fundraising round for Irish sports tech company Orreco. They join major-winning golfers Padraig Harrington and Graeme McDowell as investors in Orreco, which uses AI to analyse athletes’ movement for signs of injury susceptibility. “This is the first proactive approach to use [...]

  • Fifa urged to settle multi-billion-pound claim 30 years on from Bosman

    December 15, 2025

    Fifa has been urged to settle a class action claim which lawyers say is worth billions of pounds in the wake of the Diarra ruling, which has been compared to the landmark Bosman case. Justice For Players says 100,000 professional footballers suffered loss of earnings averaging eight per cent over more than 20 years as [...]

  • Frank Warren’s Queensberry hired to bring punch to Derby Festival

    December 15, 2025

    Promoter Frank Warren’s Queensberry operation is moving from boxing into horse racing after winning a brief to revitalise The Derby Festival from organisers The Jockey Club. A newly created arm of the business, Queensberry Event Management, will bring its expertise to operations on The Hill, the public enclosure in the middle of the iconic Epsom [...]

  • How Formula 1 is reengineering car branding 

    December 14, 2025

    It’s an old adage, but one particularly true for automotive brands, that where you show up as a brand really matters. Staples for car marketing are high-quality environments such as cinema, peak TV, eye-catching billboards and the like. Especially for cars – a category in which long-range priming is key – these quality touchpoints shape [...]

  • Pitch Experiences CEO: Darts isn’t stuffy anymore, its all the rage

    December 13, 2025

    Pitch Experiences CEO Neil Bailey says darts has entered a new era which maintains its unique traditions while modernising with changing consumer needs. The festive season for many means time with the family and a break from the office. A time littered with festive traditions like the Boxing Day morning walk followed by festive football. [...]

  • Michael Johnson refuses to give up on Grand Slam Track despite bankruptcy

    December 12, 2025

    Michael Johnson insists he won’t give up on Grand Slam Track despite filing for bankruptcy after creditors who are owed millions of dollars rejected an offer of 50 per cent payment. Big-name athletes who took part in the series, such as Britain’s Zharnel Hughes and Matt Hudson-Smith, have been paid only half of their contracted [...]

  • R360 or Ultimate Sevens: Which rugby project would I invest in?

    December 12, 2025

    Everyone is an investment expert these days, with a proposal they say will save rugby and a project that will see a return on that backing.  Whether it is the Prem Rugby franchising project, a developing league in the United States or South America, the delayed R360 proposal or the Ultimate Sevens project; there’s an [...]

  • Everton’s Hill Dickinson Stadium Beats Fulham’s Riverside Stand to top award

    December 11, 2025

    Everton FC’s Hill Dickinson Stadium has beaten Fulham’s Riverside Stand, Sevilla’s La Cartuja and arenas in Sweden, Hong Kong, Japan and Morocco to a major international award. The 53,000-seater stadium in Liverpool’s Bramley Moore Dock opened its doors earlier this year and has quickly become one of the country’s top sports venues. It was named [...]

  • Mondo Duplantis: Pole vault star driving Bolt-like interest in athletics tickets

    December 11, 2025

    Pole vault superstar Mondo Duplantis is driving levels of demand for track and field tickets not seen since Usain Bolt, says UK Athletics.  The national governing body says sales of seats at next summer’s London Athletics Meet increased by more than 1,000 per cent after it was announced last week that Duplantis would be competing.  [...]

  • Greedy Fifa rinsing fans over World Cup tickets – even Americans are baulking

    December 11, 2025

    Ed Warner finds that even Americans accustomed to paying through the nose for live sport are outraged at the prices Fifa is allowing to be set for tickets at the 2026 World Cup. It was a bitterly cold evening in Boston, the temperature well below zero, and yet the Bruins fans still rolled up to [...]

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