The 2.6 Challenge: A simple idea to help those who help May 2, 2020 Last Sunday, thousands of runners and spectators should have been turning the capital’s streets into a colourful carnival at the 40th edition of the London Marathon. Instead, across the UK people of all ages were running, cycling, hopping, skipping, cooking, flipping, cartwheeling, bouncing, dressing up and having fun to fundraise in a uniquely British way. [...]
The 2.6 Challenge: TP ICAP go above and beyond May 2, 2020 At TP ICAP giving back to the communities where we work has always been important and it’s a sad reality that during the coronavirus pandemic many charities are struggling. We wanted to play our part in helping charitable organisations at a time when vulnerable people need them the most. This is why we are proud [...]
Amazon and Apple earnings: Covid-19 crashes the tech titan party May 1, 2020 It’s been a busy week for Silicon Valley as the major US tech firms lined up to report earnings for the first quarter. Google, Facebook and Twitter all delivered upbeat figures, proving that social media services are well-placed to weather the Covid-19 storm. But the mood was dampened somewhat last night as coronavirus costs weighed [...]
Sketch: The tech giants dance to their own tune in Zoom parliament April 30, 2020 “Have you ever met Mark Zuckerberg?” the culture select committee asks, wasting no time in getting to the real issues about the spread of fake news during the coronavirus crisis. Facebook’s UK public policy manager, a bespectacled millennial sat predictably next to a potted plant, looks nonplussed via webcam. “I have seen him,” he says [...]
Three lessons law firms can learn from rivals’ collapses amid coronavirus April 30, 2020 Law firm collapses are a lot like bank runs. Confidence in the institution crumbles, causing partners to rush for the exits – taking their capital and clients with them. Partner departures reduce the firm’s revenue, profit and capital, leading to further partner exits in a destructive feedback loop. Once firms enter this death spiral it [...]
Google removes 2.7bn bad ads as it launches Covid-19 taskforce April 30, 2020 Google removed roughly 2.7bn so-called bad ads last year as the tech giant ramps up its efforts to block misleading and malicious campaigns actors on its platform. The search engine’s crackdown, which equates to 5,000 ads per minute, is an increase on the 2.3bn adverts removed in 2018. In addition, Google suspended nearly 1m advertiser [...]
Marketing: How to navigate the choppy waters of Covid-19 April 30, 2020 The last month has been tragic and bizarre in equal measure. The world is currently having to adjust to the COVID-19 pandemic and its heart-breaking effects. And for most people, this will be unlike anything they’ve ever experienced. In the business world, there seems to be a distinct spotlight on companies right now – closely [...]
Ad spend to suffer largest ever annual fall as Covid-19 wipes £4bn off market April 30, 2020 UK advertising spend is set to crash by more than £4bn this year as marketing activity grinds to a halt during the coronavirus crisis, marking the sharpest annual fall on record. Total expenditure is forecast at just £21.1bn for 2020, more than £4bn — or 16.7 per cent — lower than last year, according to [...]
Facebook poaches top social media regulator from Ofcom April 29, 2020 Facebook has ramped up its defence against upcoming social media regulation by poaching a top executive from media watchdog Ofcom. Tony Close, Ofcom’s director of content standards, has been closely involved in drawing up rules to regulate tech giants such as Google and Facebook amid rising concern about online harms. The government is set to [...]
Spotify grows user numbers as Covid-19 hits advertising revenue April 29, 2020 Spotify today reported a sharp rise in user numbers for the first quarter as coronavirus lockdown measures sparked a huge shift in listening habits around the globe. The streaming service posted a 31 per cent year on year growth in monthly active users to 286m. The figures, which were in line with expectations, marked the [...]