Why 2025 in sport marketing was the year that changed everything December 30, 2025 For much of the last decade, sports marketing followed a familiar script: globalisation, digital scale and steadily inflating rights fees. In 2025, that script broke. This year forced brands, rights-holders and investors to confront harder truths about attention, technology and value, and in doing so, it reset how sport is bought, sold and measured. From [...]
Majority of Brits think economy is getting worse December 30, 2025 A majority of Brits think the economy is getting worse, with sentiment souring significantly amid rising prices and weak growth. Nearly six in ten Brits believe the UK economy is on a downward spiral, a major jump from 43 per cent at the beginning of the year, marking a significant blow to Chancellor Rachel Reeves [...]
Pizza Hut, Poundland and WH Smith: The high street brands that closed stores in 2025 December 29, 2025 A raft of major UK retail and hospitality brands shut down stores across the UK this year, with other high street mainstays closing their doors for good. It came amid a backdrop of pressure on consumer finances, rising inflation for most of the year and increased costs for businesses. As a result, numerous businesses launched [...]
Could this be 2026’s hottest stock market? December 29, 2025 Global equity markets were dominated by US tech stocks this year, with indices whipsawing as investors either piled money into markets or abruptly pulled out depending on the strength of AI sentiment. The Nasdaq rocketed up 19.5 per cent, hitting its peak of $23,958.47 (£17,949.09) in October, while Trump’s ‘Liberation Day’ caused the index to hit [...]
Ticket touts exploit Coldplay, Oasis, Billie Eilish demand December 28, 2025 Coldplay, Oasis and Billie Eilish were the most touted artists of 2025, with fans paying up to £800 per ticket on resale sites, according to new research from O2. The telecoms giant, which sold 1.7 million live event tickets via its ‘Priority’ platform last year, warned that the booming secondary market is leaving millions of [...]
Are Britain’s independent pubs doomed? December 28, 2025 2025 has been a year of diverging fortunes for pubs. Listed pub chains – particularly those with a strong presence in London – are reporting record sales, buoyed by higher consumer spending and increased footfall as workers return to their offices. Independent pubs, meanwhile, are closing at the fastest rate this century, blaming unfriendly government [...]
Why mascots are the next branding opportunity for sports teams December 26, 2025 Mascots aren’t just tacky costumes anymore, they’re the next frontier in the world of sport branding, writes Mike Perry. Surveying today’s sports brand landscape, one striking fact stands out. Teams aren’t just competing on the pitch anymore, they’re competing for hearts, thumb-scrolls and wardrobe space. For younger fans the experience of fandom is increasingly about [...]
UK to slide down world rankings on GDP per capita by 2030, report finds December 26, 2025 The UK is set to slip down the world rankings of GDP per capita by the end of the decade after being weighed down by “subpar” growth, a new report has said. The British economy will fall from its current rank of 19th to 21st next year and down further still to 22nd by 2030, [...]
The London IPOs to look out for in 2026 December 26, 2025 The year 2025 will not, it is safe to say, go down in history as a blockbuster one for London IPOs. Over its first nine months, the UK capital’s bourse was even languishing below its of Omani and Mexican counterparts when it came to capital raised at market debuts. We can take some consolation from [...]
Financial stability before glory: Why professional sport must grow up December 24, 2025 Professional sport has never looked richer or felt more fragile. Revenues are growing, valuations are rising, and private capital is circling like never before. Yet beneath the surface, financial fragility remains endemic. Too many clubs – across football, rugby, cricket and beyond – are one bad season, one failed owner, or one missed broadcast deal [...]