Exclusive: Ultimate Sevens franchise rugby project to announce Reebok deal May 12, 2026 The Ultimate Sevens franchise project will today announce Reebok as its title kit sponsor, City AM can reveal. The project – dubbed by some as the R360 of the rugby sevens world – will launch on Thursday with teams and players confirmed in London. The long-term plan will see franchises sold off, similar to other [...]
Promotion to Champ could be worth millions as Blackheath fight to go up May 9, 2026 Promotion to English rugby’s second tier Champ could be worth millions as Blackheath and Plymouth fight to go up this weekend. Blackheath, the world’s oldest rugby club, take on their south coast opposition in south east London on Saturday with the winner set to take on one of Richmond or London Scottish for promotion to [...]
Premier League Predictions: Manchester City and Arsenal maintain title challenge, misery for Manchester United, and can Tottenham see off Leeds? May 8, 2026 It is week 36 in the Premier League, and most teams have just three games left to either finish in a blaze of glory or salvage something from a sorry campaign. There are still issues to resolve at the top and bottom of the table, while in the middle lie a host of clubs still [...]
Sports industry braced for media rights dip, PwC report warns May 8, 2026 Sport bosses have warned that media rights are set to fall in value and can no longer be relied upon to drive growth across the industry. PwC’s Global Sports Survey of more than 500 senior executives found that growth was expected in all streams in the next three to five years, except media rights. Even [...]
No, a pint does not cost £10 in London (see for yourself) May 7, 2026 Headlines appeared over the weekend that a London pint now costs £10. This leaves a bitter taste. Granted, look hard enough and you’ll find a private members’ club here, a chichi restaurant there, that has found customers with deep enough pockets to pay a fortune for supermarket lager. But this has always been true – [...]
Sir Dave Brailsford has left his role as director with Manchester United May 7, 2026 Sir Dave Brailsford has left his role as director with Manchester United just over two years after his Ineos pal Sir Jim Ratcliffe invested into the Premier League club. Brailsford has had a long-standing relationship with petrochemicals firm Ineos, having become team principal of the Ineos Grenadiers grand tour cycling team after its switch from [...]
How are prediction markets like Polymarket more accurate than Wall Street analysts? May 7, 2026 Prediction markets like Polymarket are more accurate than Wall Street analysts in forecasting corporate earnings, but it's not for the reason you think.
Is Mercedes-Benz’s $500m WTA Tour partnership value for money? May 7, 2026 With the deal between Mercedes-Benz and the WTA Tour well underway, Matt Hardy heads to Madrid to see if its value for money. The supermarket meal deal, the cost of an upgrade to business class, the Category A versus Category B match ticket; value for money is one of capitalism’s greatest dilemmas. It is a [...]
Cornish Pirates announce US investment into Champ Rugby team May 7, 2026 US investors have taken a stake in Champ Rugby club Cornish Pirates as English ovalball continues to be seen as an attractive asset class. The Cornish Pirates, who play their home games at Mennaye Field in Penzance, have become the first known English rugby union club to onboard major American investors. J. Kenneth Moritz and [...]
Arsenal Champions League final run banks £123m and sets up record revenue May 6, 2026 Arsenal’s run to the Champions League final has already banked the club more than £120m in prize money, paving the way for their highest-earning season ever. The north Londoners reached the final for only the second time in their history in Tuesday’s 1-0 win over Atletico Madrid, which clinched a 2-1 aggregate victory. And the [...]