‘Were did you get that?’ How an entrepreneur is taking word of mouth online November 26, 2024 How many times have you found yourself distracted by a paid advertisement pop-up while endlessly scrolling through your favourite social media platform? This type of algorithm is an average experience for the majority of social media users today, and one that often dominates a large portion of any brand’s marketing budget. Tiktok, for example, is [...]
London maintains tech capital crown but New York threatens November 26, 2024 London has kept its title as the tech capital of the world in a closely-watched league table, while New York edged closer to reclaiming the crown.
Could a chatbot groom your child? November 26, 2024 Generation Alpha are already growing up in a very different digital landscape to their predecessors and their lives will be fundamentally shaped by AI, says Eliza Filby In all the surveys, books and discussions about modern parenting, there’s one thing on which we are all in agreement. Parenting today is harder than it was for [...]
Carv 2: The digital coach reshaping how you ski November 25, 2024 Can a digital coach really transform the way you ski? City AM hit the slopes to find out Every ski run in the mountains comes at a cost. Each one represents a small part of the total and significant outlay covering travel, accommodation, ski passes, kit hire, food and drink. Most skiers therefore want to [...]
AI in recruitment: Levelling the playing field or entrenching bias? November 25, 2024 AI in recruitment aims to reduce hiring biases and streamline candidate selection. But do these tools truly make hiring fairer, or are they reinforcing hidden biases? Asks Paul Armstrong The AI hiring wave has arrived, promising to tidy up recruitment’s inefficiencies with sleek algorithms and predictive analytics. Job descriptions are optimised for clicks, CVs sifted [...]
Shoppers warned to be wary of social media scams this Black Friday November 24, 2024 Fraud is set to reach an all-time high this Black Friday, with online social media scams the most likely place for fraud to occur, according to new data. UK shoppers are expected to spend £9.14bn over the four-day Black Friday weekend – a 4.5 per cent increase on last year, according to Globaldata. But fraud [...]
Youth unemployment is at a decade-high. Ignoring it will breed division November 23, 2024 Being left behind while others prosper creates fertile ground for extremism. So we can't afford to ignore youth unemployment, writes Russell Hobby.
How Tiktok is driving Brits to spend local instead of luxury this golden quarter November 22, 2024 Black Friday is known for being the one of the few days of the year when budget-conscious shoppers can flock to their favourite online retailer or high street shop and not feel (too) guilty with the price of their purchases. High-priced, big-name brands have traditionally taken the lead in terms of ringing in the festive [...]
Why tech bros in the White House could be a good thing November 21, 2024 Elon Musk's appointment has certainly been divisive, but more tech expertise in government is only a good thing, writes Julia Adamson.
What should an office for value for money do? November 21, 2024 There's no point in raising money if it won't be spent well. Joe Hill lays out how the office for value for money could actually help.