England Red Roses are great for rugby, but are they bad for business? Sport Business Should the dominant England rugby team beat France on Sunday in the final round of this year’s Women’s Six Nations they will notch up their 38th consecutive Test victory. It is an amazing feat by one of the most incredible sports teams in the world, but is it good for business? For England, yes. For [...]
BBC Sport signs Premiership Women’s Rugby deal Sport Business The BBC is betting on the Women’s Rugby World Cup driving interest in the domestic game with a deal to show Premiership Women’s Rugby matches over the next two seasons. The contract includes the broadcast of one live Premiership Women’s match every week of the season, in addition to one semi-final and the final. “With [...]
Ease of Red Roses Six Nations run worries me ahead of Rugby World Cup Sport England Rugby’s Red Roses have a problem: nobody looks remotely close to beating them in Europe at the moment. But this was the case ahead of the previous two World Cups and, in both instances, England lost in the final. This year, however, there’s no room for error, with the final set to be staged [...]