Wimbledon won’t slap sponsor on new show court but eye US growth Sport Business Wimbledon is quintessentially British, and its branding is understated. But what’s next for the Grand Slam? Matt Hardy finds out. “I’m not sure it’s Wimbledon style to have a naming right on a court,” the tennis Grand Slam’s marketing and commercial director Usama Al-Qassab tells City AM when asked whether a new show court at [...]
Exclusive: Wimbledon chiefs ready to defend brand amid Saudi tennis complex similarities Sport Business Wimbledon chiefs stand ready to defend its distinctive green and purple branding after plans emerged for a Saudi tennis mega-complex with a similar colourway. Renders for a National Tennis Centre in Saudi Arabia’s Qiddiya giga-project were released in June, showing a central court draped in foliage and 29 other courts decked out in a purple [...]
Wimbledon: Majority of £350,000 debentures sold to overseas fans Sport Business The majority of premium Wimbledon debentures are being purchased for over £350,000 by overseas fans as sellers cash in on its exclusivity. Weekly auctions run by Dowgate Capital, the official broker of Wimbledon, are seeing prices surge beyond the initial issue price of £116,000 with most of the debentures being sold in pairs and therefore [...]
Wimbledon to serve strawberry flavoured fried chicken May 8, 2026 Strawberries and cream have been synonymous with the Wimbledon tennis Championships ever since the very first tournament in 1877, when the fruit was served to around 200 spectactors. These days some two million strawberries are served across the 14 days of the Championships, equating to almost 40 tonnes of the fruit. The All England Lawn [...]
Wimbledon scams: Bots are beating humans to the gates of Centre Court June 30, 2025 Bots are blitzing Wimbledon’s ticketing platform, scooping up tens of thousands of pounds’ worth of seats every minute while real deal fans scramble for scraps. A new investigation by cyberfraud firm Datadome has exposed just how exposed the system is – and it’s not a good look for the world’s most prestigious tennis tournament. Despite [...]