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      What’s on in October

      Central London Alliance conference speakers on stage, Tower of London, padel courts, dessert, darts, spa, audience.

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Sport investment

  • Technology, data and infrastructure the new frontier for sport investment

    Sport Business

    Technology, data and infrastructure are going to be at the forefront of sports investment as money moves beyond simply buying teams, according to new analysis. It could help the global sports market grow by nearly 45 per cent at the end of the decade, according to Investec, from $417bn last year to upwards of $600bn [...]

    Two Liverpool FC players in white and red kits run on a sunny green football pitch during a match.
  • What London losing athletics to Nairobi tells us about future World Cup and Olympic bids

    Sport Business

    England winning a World Cup in our lifetime. This may appear as elusive as ever, but hosting it may be more achievable. Particularly given our stadia, infrastructure and track record for hosting major global events.  The signals from Downing Street suggest a similar plan. There’s talk of a potential 2042 World Cup in Great Britain, [...]

    Olympic Rings display with fireworks over Tower Bridge and the River Thames at night, London.
  • How high-net-worth individuals can rival private equity in sport

    Sport Business

    Sport has been dominated by private equity, but high-net-worth individuals and family offices are coming becoming more common. At the end of April, Andrea Agnelli, the former chairman of Juventus, launched Gamma Waves Partners, a sport-focused investment platform targeting opportunities in innovative sports competitions, teams and athletes. Co-founded with former Juventus captain Giorgio Chiellini and [...]

    The alt text for the image cannot be generated accurately without the article title, content, or specific context related ...
  • Former Goldman Sachs chief backs F1 to hold, and increase, value

    January 22, 2026

    Formula 1 has not yet reached value maturity and can be considered one of the most reliable investments in sport, according to the former head of sports at Goldman Sachs. The premium motorsports series has gone through a major ownership shake-up, with stake sales across the grid seeing team valuations skyrocket. And Elis Jones, former [...]

  • Top executives back sport clubs and tech as attractive investments

    January 28, 2025

    Over two thirds of business executives see clubs and franchises as the most attractive investment opportunity over the next half-decade, new research has revealed. Over a quarter of executives asked instead said leagues and federations were preferred while nearly one fifth favoured participation events, according to Altman Solon’s Global Sports Survey. It is a tonic [...]

  • Why doesn’t Saudi Arabia sponsor rugby when it invests everywhere else?

    December 7, 2024

    If you were going to have a gander through the list of sports sponsorship deals related – directly or indirectly – to the Kingdom of Saudi Arabia, you’d be scrolling for a good while. Because research by Play the Game reports that there’s a total of 910 deals between Saudi Arabia or Saudi companies/individuals and [...]

  • Rugby is staring into the abyss when it comes to Gen Z

    October 19, 2024

    Look at rugby in Britain today and objectively try to answer the following questions. Is it appealing to you? Is it sexy enough to invest in? Would I take my kids or young relatives to watch it? These are the questions rugby chiefs will always be grappling with, and good luck to them. But rugby [...]

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