On: Sales surge by £40m before Ibiza Final Boss viral boost December 19, 2025 Sales at sports clothes and shoes brand On in the UK jumped by £40m in the year before it went viral thanks to the ‘Ibiza Final Boss’. The brand was caught up in a social media sensation earlier this year when the ‘Ibiza Final Boss’, real name Jack Kay, was captured on video dancing at [...]
Will the land of the free take a dim view of my social media posts? December 11, 2025 Earlier this year one of our journalists booked a holiday to India, and I had to provide him with a letter confirming that he was travelling in a personal capacity and wouldn’t be doing anything as nefarious as journalism while in the country. Days later another of our reporters decided to follow suit, and I [...]
UK Finance warns tech giants to step up in Britain’s fraud fight December 6, 2025 UK Finance has delivered its most forceful warning yet to the world’s biggest tech platforms, with chief executive David Postings calling on Silicon Valley to “grasp the scale of the crisis” and do far more to stop fraud spreading across their networks. Speaking at the Economic Crime Congress 2025, Postings said the UK is now [...]
Alarming rise of social media use among toddlers December 2, 2025 Almost 800,000 children under the age of five are now likely to be using social media platforms in the UK, intensifying concerns around the country’s ability to protect the younger generation online. The figures, based of Ofcom’s recent research, reveal an alarming rise in very young children using platforms intended for teenagers or adults. It [...]
TikTok wants you to stop doomscrolling (on its own app) November 19, 2025 TikTok has spent years perfecting the dark art of keeping you glued to your phone, but now it wants to help you put the phone down. In a move that feels almost existential, the company announced on Wednesday the rollout of a new so-called ‘Time and Well‑Being’ centre designed to help people step away from [...]
Facebook cuts 660 UK jobs as revenue nears record November 3, 2025 Facebook cut more than 600 UK jobs as its revenue passed the £3bn mark in 2024, it has been revealed. The London-headquartered arm of the US giant reduced its headcount from 6,338 to 5,679 during its latest financial year. The fall comes after Facebook’s UK headcount had stood at 7,053 at the end of 2022. [...]
Snapchat UK loses over £500m despite revenue spike October 8, 2025 The UK arm of Snapchat lost more than $757m during its latest financial year despite its revenue spiking to over $2bn, it has been revealed. For 2024, Snap Group has reported a pre-tax loss of $757.7m (£565.8m), new accounts filed with Companies House show. The latest total is down from the pre-tax loss of $1bn [...]
Sora: OpenAI targets Tiktok with AI social media platform October 1, 2025 OpenAI has taken an ambitious step into the social media market with the launch of ‘Sora’, its new app designed for users to generate and share AI-generated video content. Coupled with the roll-out of Sora 2, its new audio-visual software model, the platform aims to shift AI from a mere productivity tool, into a space [...]
Liz Kendall wraps cyberflashing into Online Safety Act September 29, 2025 Social media giants will be forced to crack down on cyberflashing under new duties to be announced by technology secretary Liz Kendall at the Labour Party conference. The move will see unsolicited nude images and videos classified as a “priority offence” under the Online Safety Act, placing strict new obligations on platforms to detect and [...]
Meta to launch paid ad-free option on Facebook and Instagram in UK September 26, 2025 Meta is preparing to roll out a new subscription service in the UK that will allow users to pay to remove ads from Facebook and Instagram, raising questions about the future of ‘free’ social media. Over the coming weeks, UK users will see notifications explaining the change. Those who want to avoid ads can subscribe [...]