The season finale economy: Why we undervalue the Premier League May 24, 2026 With one round of Premier League fixtures remaining, the season finale is not approaching, it is here. Title races (usually) tighten, relegation battles become existential, and the casual viewer becomes a committed one. For fans, it is the most emotionally charged period of the year. For brands, it should be one of the most valuable [...]
Premier League clubs’ success could earn HMRC £40m windfall May 19, 2026 Premier League clubs’ unprecedented success in Europe this season could earn HMRC a £40m windfall, according to tax experts. Bonuses paid out to players for winning domestic and continental trophies could hit £70m, generating a lucrative pot for the taxman, if Arsenal, Aston Villa and Crystal Palace clean up in the next two weeks. The [...]
Hearts: Fan ownership, Tony Bloom and upsetting the Old Firm status quo May 15, 2026 A decade ago Leicester City beat odds of 5000/1 to win the Premier League. Hearts could replicate that level of upset on Saturday in the Scottish Premiership. Because for the first time since 1985 one of Rangers or Celtic may not lift the title. Forty years ago it was Aberdeen under Sir Alex Ferguson, this [...]
Arsenal sign Deel deal with CEO who is fan of Champions League finalists PSG May 14, 2026 HR firm Deel, whose chief executive supports rival Champions League final side Paris Saint-Germain, will replace Visit Rwanda on the sleeve of Arsenal’s kit. The Gunners, currently top of the Premier League and on the verge of a first title in over 20 years, had initially looked to renew a long-standing deal with the tourism [...]
ExpressVPN talk Spurs sponsor deal, Brooklyn Nets and esports May 12, 2026 Tottenham Hotspur are facing the loss of a key sponsor next season, with ExpressVPN possibly “taking a break from the Premier League” as their two-year deal with the relegation-threatened club comes to an end. The deal, signed in 2024, concludes this month with Spurs hovering just above the relegation zone. The north London club or [...]
Sir Dave Brailsford has left his role as director with Manchester United May 7, 2026 Sir Dave Brailsford has left his role as director with Manchester United just over two years after his Ineos pal Sir Jim Ratcliffe invested into the Premier League club. Brailsford has had a long-standing relationship with petrochemicals firm Ineos, having become team principal of the Ineos Grenadiers grand tour cycling team after its switch from [...]
Newcastle United’s Saudi owners in town for stadium discussions April 29, 2026 Newcastle United’s Saudi Arabian owners are on Tyneside this week to discuss the future of St James’ Park and plans for a £100m boost. Whether the Premier League club redevelop their famous ground or build a new one in the adjacent Leazes Park remains a contentious point for the club’s ownership and fanbase. But a [...]
Brighton and Hove Albion to build new stadium next to Amex April 28, 2026 Brighton and Hove Albion have revealed plans to build a new stadium next to the Amex Stadium for their women’s team. The proposals are over two years in the works but the club released renderings of the stadium, which will be able to house 10,000 fans. And it will be the first purpose-built stadium for [...]
Exclusive: Fabregas free to become Chelsea manager, says Como chief April 24, 2026 Como 1907 would not stand in the way of Cesc Fabregas leaving should the club’s manager be lured to the Premier League by Chelsea, their president has told City AM. Fabregas, who played for Chelsea for five seasons, is now coach of the Serie A club based on the banks of Lake Como and among [...]
NFL Draft: Premier League and Europe should adopt US system April 23, 2026 Veteran US sport agent Leigh Steinberg says European sport can learn a thing or two from the NFL Draft Manchester City’s winning four Premier League titles in the last five years is actually deeply problematic because when outcomes become predictable, fan engagement suffers. When the same clubs dominate year after year, the entire league’s commercial [...]