Week in Sportbiz: Amazon sign Serena Williams and Paul Pogba; Javier Tebas takes up league fight; Japan still cool on Tokyo 2020 with 100 days to go April 15, 2021 Amazon has continued its push into glossy sports documentaries by signing up Serena Williams and Paul Pogba. Both Williams and Pogba have committed to appearing in behind-the-scenes series about their personal and professional lives as part of wider deals with Amazon. Gary Lineker’s Goalhanger Films is among the producers of the currently untitled Serena doc. [...]
Week in Sportbiz: Sports give qualified backing to Covid certification plan; US Beijing boycott talks escalates; Masters caught up in vote row April 8, 2021 British sport’s leading governing bodies have backed plans to use Covid certification if it means they can reopen stadiums in full later this summer. But they have called for urgent clarification on how and when social distancing will be relaxed, warning that partially full venues will not stem their financial losses. The Premier League, Football [...]
Rakuten chief revives calls to cancel Tokyo 2020 Olympics amid rising Covid-19 cases April 7, 2021 One of Japan’s most prominent businessmen, Rakuten chief executive Hiroshi Mikitani, has urged the country to reconsider staging the Tokyo 2020 Olympics this summer. The delayed Games are set to begin on 23 July despite widespread opposition among the population and rising Covid-19 cases in the capital. “Honestly, I feel that the Olympics this summer [...]
Week in Sportbiz: Tokyo 2020 Olympics hit by another sexism scandal; World Rugby boosts women’s game; LaLiga brings tiki-taka teachers to East Sussex March 18, 2021 “I would like to show a new direction,” said Seiko Hashimoto upon taking over as president of the Tokyo 2020 Olympics in the wake of a sexism storm last month. Four weeks later, Hashimoto’s hopes have been torpedoed by revelations that another senior male official for this summer’s Games made derogatory comments about women. Tokyo [...]
Week in Sportbiz: Olympic chiefs offer vaccines to athletes; Israel wins French Super Cup; and Winklevoss twins return to Boat Race March 11, 2021 Olympic chiefs have eased concerns around this summer’s Games by offering Covid-19 vaccines to any athlete set to compete at Tokyo 2020. The International Olympic Committee (IOC) said the offer applied to athletes and teams involved in either Tokyo or the Winter Games in Beijing in February 2022. The IOC will buy the vaccines from [...]
Tokyo 2020: Decision on overseas spectators to be taken this month amid Japanese concern over increased Covid-19 risk March 8, 2021 Olympics chiefs will decide this month whether to ban overseas spectators from this summer’s delayed Tokyo 2020 Games. The Olympics and Paralympics are set to go ahead despite continued concern at the Covid-19 situation in Japan, which extended a state of emergency in Tokyo and neighbouring prefectures on Friday. Around 15,000 athletes and other personnel [...]
Doing good is now part of doing business: Why every sports brand and athlete needs to help society in order to find commercial success March 2, 2021 The influence and social media reach of sports women and men is incredible – and growing. But who is using it to greatest effect, both for their own benefit and that of society? Cristiano Ronaldo has 263m followers on Instagram and Lionel Messi has over 100m on Facebook. Manchester United, widely regarded as the biggest [...]
United States may boycott 2022 Winter Olympics in Beijing February 25, 2021 The White House has not made a final decision on whether the US will participate in the Winter Olympics in Beijing, a decision that could see the United States boycott the games in 2022. “There hasn’t been a final decision made on that and of course we would look for guidance from the U.S. Olympic [...]
Week in Sportbiz: The end of the Tiger Effect? Plus Olympic bid shake-up, drinks all round, Lord Coe’s scare and Eddie Jones’s debt to Van Gaal February 25, 2021 Tiger Woods survived a serious car crash this week, to the immense relief of the sporting world. But it might not be such good news for the fabled Tiger Effect, to the consternation of golf’s broadcasters and advertisers. While Woods may yet defy the odds once more and return to the sport he has redefined, [...]
Week in Sportbiz: England Netball weighing up approaches from private investors; plus Manchester City’s humble new partner club and ‘super spikes’ February 18, 2021 Netball’s prodigious growth has not gone unnoticed by the private investors who have embarked on a trolley dash of sporting properties. England Netball successfully launched its Covid-adapted 2021 Superleague season last weekend – another feather in the cap of an organisation that has doubled participation in a decade. The governing has renewed its broadcast deal [...]