Jersey Mike’s becomes EFL Trophy super-sub as sandwich chain serves up UK launch Sport Business Jersey Mike’s may not yet be a household name in the UK but the US sandwich chain hopes to change that by becoming the latest sponsor of the EFL Trophy. The Subway competitor has agreed a five-year deal with the English Football League for title naming rights to the competition, which features clubs from the [...]
Barry Hearn on Brentwood Town investment: ‘I’m a tight bastard but I’m a believer’ Sport Business Matchroom president Barry Hearn on why he has returned to football with Brentwood Town FC, aiming for promotion to the English Football League and educating the council on the club’s need to buy its stadium. Barry Hearn doesn’t miss a beat when asked if he has missed football since selling Leyton Orient more than a [...]
Leyton Orient hire firm behind world’s biggest stadium for new home Sport Business Leyton Orient have appointed Populous, the architects behind Wembley and the Tottenham Hotspur Stadium, to design their new home in East London. The third-tier club announced plans earlier this year to relocate from Brisbane Road to a new ground, which will be the centre of a multi-use development also featuring shops, restaurants and leisure facilities. [...]
Leyton Orient to let fans drink beer in stands at League One fixtures September 9, 2025 Fans will be allowed to “drink beer” in the stands at Leyton Orient this weekend as the club announces a trial ahead of their League One match against Bolton Wanderers on Saturday. The club says it will offer fans the opportunity to drink low-alcohol beverages in view of their Brisbane Road pitch. The Sporting Events [...]
AFC Wimbledon best London club for fan engagement, new data reveals August 13, 2024 AFC Wimbledon have been crowned London’s best club for fan engagement despite a monumental rise for Chelsea, new research has revealed. The Fan Engagement Index has ranked The Dons fourth in the country, behind Exeter City, Carlisle United and Lincoln City. The highest ranked Premier League team is Brentford, in 12th, while Chelsea have shot [...]