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Hugo Boss

  • Frasers bid for Hugo Boss ‘more compelling’ amid turnaround

    Retail

    The €2bn bid for Hugo Boss launched by Mike Ashley’s Frasers Group has become “more compelling” as the German fashion house’s near-term outlook softens, analysts have said. The takeover offer, tabled by the FTSE 250 firm earlier this month, proposed to exchange €38 per share for the equity in Hugo Boss it does not already [...]

    Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images
  • Hugo Boss shares soar as Mike Ashley’s Frasers circles

    Retail

    Hugo Boss shares have jumped following a €2bn takeover approach from Frasers, sending its share price above the offer tabled by Mike Ashley’s group. The German luxury brand said it is reviewing the “unsolicited” takeover attempt, which would offer €38 per share, totalling about €1.98bn and valuing the fashion house at €2.7bn. But the takeover [...]

    Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images
  • Mike Ashley’s Frasers makes £1.7bn takeover offer for Hugo Boss

    Business

    Mike Ashley’s Frasers Group has moved to tighten its grip on German fashion giant Hugo Boss, tabling a takeover offer in a deal that values the brand at nearly €2bn. The retail empire, which spans Sports Direct and Flannels, already sits as Hugo Boss’s largest investor with a stake north of 25 per cent, and [...]

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  • Mike Ashley appeal case confronts ‘unjust’ trademark claims

    April 21, 2026

    Billionaire businessman Mike Ashley‘s company, Sports Direct, is back before the court today as it seeks to challenge damages awarded in a trademark infringement claim. The appeal follows a long-running dispute between Sports Direct and the Beverly Hills Polo Club brand, owned and managed by Lifestyle Equities, which claimed Sports Direct had infringed its trademark through products [...]

  • First real estate float on challenger stock market Aquis

    March 4, 2026

    A Yorkshire retail centre will become the first real estate asset to float on Aquis, London’s challenger stock exchange, with the firm to issue more than £25m in shares, City AM can reveal.   Scotch Corner Designer Village will launch its IPO in April, becoming the first listing as part of Aram, Aquis’ real estate division. [...]

  • Profit slashed at Mike Ashley-backed Hugo Boss

    September 10, 2025

    Profit at the UK arm of Hugo Boss, which counts Mike Ashley’s Frasers Group as a major shareholder, has been slashed for a second consecutive year. The London-headquartered division of the German group has posted a pre-tax profit of £9m for 2024, down from the £16.8m it achieved in 2023 and £30.4m in 2022. New [...]

  • Mike Ashley’s investments double to £1bn thanks to Hugo Boss shares

    July 17, 2025

    The total value of the stakes Mike Ashley’s empire holds in the likes of Hugo Boss, AO World and Boohoo have doubled to £1bn in just over a year, it has been revealed. According to the group’s latest financial results, which have been filed with the London Stock Exchange, the value of its investments in [...]

  • Mike Ashley tightens grip on Hugo Boss amid dividend demand

    July 4, 2025

    Frasers Group, the retail empire controlled by billionaire Mike Ashley, has tightened its grip on Hugo Boss after upping its stake. The owner of Sports Direct and House of Fraser has increased its shareholding in the German giant to in excess off 32 per cent. In a statement, Frasers Group said it “continues to consider [...]

  • Frasers Group CEO measured up for Hugo Boss board seat

    December 17, 2024

    The chief executive of Frasers Group, Mike Ashley’s retail giant which owns the likes of Sports Direct and House of Fraser, is in line to take a board seat at Hugo Boss. Michael Murray will take part in an election to become part of the German fashion retailer’s supervisory board. Frasers Group currently holds a [...]

  • Hugo Boss: Profit slashed in ‘year of investment’ as sales dip from record high

    September 23, 2024

    Profit at the UK arm of Hugo Boss was slashed by almost 50 per cent in a “year of investment” as its sales fell back from a record high, it has been revealed. The London-headquartered arm has reported a pre-tax profit of £16.8m for 2023, according to newly-filed accounts with Companies House, down from £30.4m [...]

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