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      Sydney Sweeney Novig ad backlash shows how much women’s sport has changed

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      Sydney Sweeney Novig ad backlash shows how much women’s sport has changed

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Formula 1

  • Five tracks that could host Formula 1 in coming years

    August 18, 2026

    Any country that is any country wants to be part of a coveted club, to be a host of a Formula 1 race weekend. The 2026 season would have seen 21 countries sharing 24 races – altered to 23 races in 20 countries due to the conflict in Iran – meaning a smidge over 10 [...]

  • South Africa sport minister on Olympics bid, Formula 1, Springboks and LIV Golf

    August 17, 2026

    When you think of sport in South Africa images from the 1995 Rugby World Cup come to mind alongside the sound of vuvuzelas en masse in 2010 and Chad le Clos (and his father, Bert) at the London 2012 Olympic Games. But there remains a feeling that the Rainbow Nation, and the wider African continent [...]

  • Chelsea fans stunned as ticket sharing equated with sexual misconduct

    August 12, 2026

    Chelsea have stunned supporters by equating unauthorised ticket sharing with sexual misconduct in their sanctioning guidelines for the new season. Premier League clubs are cracking down on ticket misuse but long-standing season ticket holders, who have long shared log-ins and built networks to help each other buy tickets, feel unfairly targeted. Bots and touts remain [...]

  • Inside Formula 1’s £10,000 hospitality ticket on the back of a moving lorry

    August 11, 2026

    Formula 1 is expanding the roll-out of a £10,000-per-head hospitality experience which allows VIPs to dine on the track aboard a “travelling dining room”. The Out Lap kicked off in Spa before the summer break but will continue in Zandvoort, Monza and Madrid after a sell-out in Belgium as part of the mega-deal between Formula [...]

  • Will Formula 1 need to refund sponsors for cancelled Middle East races?

    August 2, 2026

    Anna Sowerby dissects what happens with sponsorship agreements when events, such as Formula 1 Grands Prix, are cancelled As we enjoy yet another blockbuster summer of sport, the current global landscape is a stark reminder of just how quickly situations can change and put events at risk of being cancelled. The obvious example being the [...]

  • World Cup sponsors could pay price if Infantino’s Fifa sell-off goes ahead

    July 29, 2026

    It’s not just match-going football fans who fear the financial ramifications of Fifa’s sell-off of commercial rights; World Cup sponsors could also find themselves paying more or getting less for their money, experts have warned. Sponsors currently contribute around a quarter of Fifa’s $15bn income over a four-year cycle and include some of the biggest [...]

  • Europe to host Formula 1 finale if Iran war scuppers Qatar and Abu Dhabi plans

    July 29, 2026

    Europe will host the Formula 1 finale if the ongoing war in Iran scuppers planned Grands Prix in Qatar and Abu Dhabi. Formula 1’s 24-race season had already taken a double hit, with races in Saudi Arabia and Bahrain postponed indefinitely earlier this year. The Bahrain Grand Prix will now take place in Malaysia. But [...]

  • If SailGP steers towards ultra-aspirational audience it will soar

    July 27, 2026

    Having spent two days consuming SailGP in Portsmouth, Matt Hardy looks at what’s next for the series dubbed F1 on water Akin to a horde of middle aged parents at an Algarve all-inclusive, an eager line forms within eyesight of prime real estate with hundreds ready to grab the best spot.  But rather than being [...]

  • Sport documentaries muddle grey area of storytelling vs reality

    July 23, 2026

    As every sport seemingly gets its own documentary, Matt Readman assesses whether they’re meddling with reality. There is a famous rule in nature documentary filmmaking: observe, but never intervene. The moment the camera changes the behaviour of its subject, it stops documenting reality and starts creating it. Earlier this month the International Cricket Council investigated [...]

  • SailGP, rugby and PJL: Inside the new £50m budget sporting asset class

    July 14, 2026

    With big money tickets ever harder to find, investors are looking far and wide for their next affordable investment. Big-money takeovers will always catch the eye; whether that be the multi-billion-pound purchase of Chelsea by a Todd Boehly-fronted consortium from Roman Abramovich, the £1.3bn takeover of Indian Premier League team Royal Challengers Bengaluru by a [...]

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