DHL chief on English rugby ‘concern’, Formula 1 and Manchester United April 15, 2026 “I’d say it’s a concern,” Elliott Santon, the head of global sponsorships at DHL Express, says on the state of rugby in England. The global logistic giant is the front-of-shirt sponsor of Prem Rugby club Harlequins and has its distinctive yellow and red logo plastered on the quartered strip of the London team. DHL is [...]
Trump-linked crypto firm Nexo in Fifa World Cup deal with Messi’s Argentina April 14, 2026 Donald Trump-linked crypto firm Nexo has announced a sponsorship deal with Lionel Messi’s Argentina ahead of this summer’s Fifa World Cup. The digital wealth platform will be the Argentine Football Association’s official digital asset partner when they attempt to defend their title at the tournament in the United States, Canada and Mexico. The deal bolsters [...]
Tottenham Hotspur hospitality: Trendsetting innovation in action April 14, 2026 City AM visited the Tottenham Hotspur Stadium during Tyson Fury’s fight with Arslanbek Makhmudov. Trends change, and keeping up with them can be difficult. Haute Couture fashion houses pump out two collections each year; whether you’re an Xbox or PlayStation user can alter depending on technological advancements in model generations; across sport, meanwhile, the “in” [...]
AFC Wimbledon seeking fan investment at £26.8m valuation April 8, 2026 League One side AFC Wimbledon is seeking further investment at a valuation of £26.8m through crowdfunding. The Dons, who sit 16th in the third tier of English football, have registered themselves on investment platform Republic, offering up a maximum allocation of £68,125. The site states that this is an “opportunity to invest in AFCW PLC [...]
Gucci, BYD, Netflix: Who replaces gambling on Premier League shirts? April 8, 2026 The end of the Premier League season is in sight, and for some clubs it could spell a financial nightmare. Not because they’ll inevitably part with millions of pounds to bring in the world’s top talent, but because a key revenue stream could be left vacant come the start of next season. Premier League clubs [...]
Abramovich foundation trustee has links to Starmer advisor Powell April 7, 2026 A new charitable foundation at the heart of Roman Abramovich’s dispute with the UK government over the £2.35bn in funds from the sale of Chelsea has a named trustee with links to Prime Minister Sir Keir Starmer. Martin Griffiths, a UK diplomat and former coordinator for the United Nations, co-founded a ‘peacemaking’ organisation with Starmer’s [...]
Newcastle United and Everton stadium sales are not solutions, they are delays April 5, 2026 There is a growing sense that elite football is attempting to outmanoeuvre its own reality. Not by solving its structural financial challenges, but by creatively working around them. The recent moves involving Newcastle United and Everton’s stadiums are not clever innovations, but symptoms of a system still unwilling to face the truth. Newcastle’s move to [...]
Abramovich defies Starmer with new foundation plan for £2.4bn Chelsea funds April 1, 2026 Roman Abramovich has responded to Keir Starmer’s legal threats to claim the £2.4bn sum raised from selling Chelsea by taking steps to set up a new foundation. An application for the creation of the Foundation for Victims of Conflict will be made this week with the Charity Commission, without the permission of the government. No10 [...]
Cardiff City fails in £100m claim against Nantes over Emiliano Sala death March 30, 2026 Cardiff City’s £100m Emiliano Sala compensation claim has been dismissed by a French judge. The League One club had been claiming over £100m in compensation for loss of income and damages after footballer Sala died when a plane carrying him to Wales for his transfer to the Premier League crashed into the English Channel in [...]
Will AI replace gambling as Premier League front-of-shirt preference? March 29, 2026 AI companies have set their sights on sports. The Premier League already has competition-wide AI deals with Microsoft and Adobe, and recently Chelsea FC cut a front of shirt deal with industrial AI company IFS. These firms are in an extraordinary period of growth, and they have deep pockets to elevate their brands. They know [...]