Liverpool and LA Lakers deals set new bar for sport investment August 21, 2026 In one week Fenway Sports Group (FSG) sold 38 per cent of Liverpool to a consortium led by Amit Bhatia that also includes Jeff Bezos and Eduardo Saverin at a £5.5bn valuation, and former Disney chief Bob Iger and Donald Trump-linked Josh Kushner agreed to buy the LA Lakers for £9bn. These deals are massive, [...]
Premier League: US owners dominate over half of 20 clubs August 21, 2026 The Premier League returns this evening for its 35th season, and clubs have become commodities traded by some of the world’s richest and most influential investors. From private equity funds to billionaires to sovereign wealth, this current crop of 20 team owners – this season seeing Hull City, Coventry City and Ipswich Town replacing Burnley, [...]
Is £5bn now the entry ticket into Premier League football? August 20, 2026 It may have taken 34 years but the Premier League has at last clawed its way into the financial big time. The reported £5.5bn valuation placed on Liverpool FC by a consortium of new investors that includes Amazon’s founder Jeff Bezos – aka the world’s third richest man – has the whiff of an NFL [...]
Mbappe-backed brand set for London store in Harrods August 19, 2026 A firm which counts Kylian Mbappe as one of its shareholders will this week open a store at London shopping stalwart Harrods. German technology firm Loewe – which counts Mbappe’s family office as minority stakeholder – will have a space at the Brompton Road department store as the firm looks to expand its footprint. Chief [...]
Old Spice Trafford: Which brands could splash £150m sponsoring Manchester United’s new stadium? August 19, 2026 Technology, financial services and northern brands are favourites to stump up a potential £150m to sponsor Manchester United’s New Trafford stadium, experts have said. Despite only eight of the Premier League’s 20 teams having naming rights sponsors for their stadiums – notably Arsenal, Manchester City and Everton with Emirates, Etihad and Hill Dickinson respectively – [...]
Space X-linked Marex in £25m Nottingham Forest front-of-shirt deal August 18, 2026 Space X-linked global services platform Marex have become Nottingham Forest’s front-of-shirt partner ahead of the Premier League’s return on Friday. The multi-year deal sees the brand replace Bally’s as the Premier League ushers in a voluntary ban on gambling and casino brands being on the front of player shirts. Marex Financial was the firm that [...]
Todd Boehly and Mark Walter to sell stakes in Chelsea? August 17, 2026 Todd Boehly and Mark Walters could cease being co-owners of Premier League club Chelsea after engaging in talks to sell their respective stakes to Clearlake Capital. The move could value the club at £5.5bn just years after a Boehly-fronted consortium purchased the club for £4.25bn – including promised funds for stadium developments – from the [...]
New Premier League rules could see £11bn invested into new stadiums August 17, 2026 Alan Sendorek explains why we are seeing a third revolution of football stadium development on these shores. The third football stadium revolution in England is underway. At least two-thirds of Premier League clubs, and a substantial number lower down the pyramid, have either recently completed a major stadium upgrade or have one planned. Everton and [...]
Football finance experts urge caution over Premier League + price promotion August 14, 2026 Football finance experts have urged the Premier League to show caution with its promotion of Premier League + as British fans learn of the premium they’re paying to watch the top flight. Premier League + will launch in Singapore next week, ahead of the return of the competition next Friday, with every game broadcast live [...]
Where Mbappe will go if he breaks up with Nike August 13, 2026 With rumours swirling about Kylian Mbappe’s future with Nike, marketing expert Steve Martin breaks down what could come next. I have spent more than 30 years working in sports marketing, and one of the most consistent truths I have learned is that the football boot market is one of the most tightly controlled consumer categories [...]