Euro 2024 sweepstake: Who will win the City A.M. Euros title? June 14, 2024 City A.M. towers has Euro 2024 fever and to celebrate we have gone all in with a sweepstake, with Jameson’s prizes on the line. Journalists and editorial drew from the hat. Some were overjoyed, others expressed despair, as they revealed their country to the City A.M. TikTok account. Euro 2024 Group A will see our [...]
Euro 2024 branding: There will be no escaping football fever this year May 28, 2024 Euro 2024 is not just about football on the pitch. Brands use this period of captive audience for their own benefit. Either way, as Daniel Sproul writes, there’s no escaping football fever. The summer of sport kicks off in earnest on 14 June with Euro 2024 – and brands across Europe and in the UK [...]