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cider

  • Magners owner hits out at Reeves as hospitality crisis hits sales

    Hospitality

    The maker of Magners and Bulmers cider missed its profit and revenue targets this year, blaming Rachel Reeves’ Budget and the “financial stress” it caused pubs and bars. C&C Group, which also owns the Orchard Pig and Jubel brands, said it is seeing resilient demand for cider and beer but plummeting sales of high-alcohol drinks [...]

    Magners cider bottles displayed on a wooden table with fresh apples and a scenic orchard in the background.
  • Jeremy Clarkson rakes in millions from Hawkstone brewery

    Business

    Profit at Jeremy Clarkson’s brewery Hawkstone has surged during its latest financial year after its sales almost tripled, it has been revealed. New accounts for the business behind the Cotswolds brewery show the firm’s total equity jumped from £432,512 to just over £3m in the year to 31 March, 2025. Total equity is the overall [...]

    Jeremy Clarkson speaking at a press conference, wearing a suit, gesturing with his hands, addressing a crowd of journalists
  • Strongbow and Jägermeister social media ads banned for promoting irresponsible drinking

    hospitality

    Social media posts by Strongbow and Jägermeister have been banned by the UK’s advertising watchdog for suggesting that alcohol takes priority in life and social settings. Two Jägermeister ads on social media and one Instagram skit promoting a can of strawberry Strongbow – which is owned by Heineken – have been banned by the Advertising [...]

    A number of social media adverts for Strongbow and Jägermeister have been banned by the ASA.
  • UK cider set to benefit from sweetest apple crop ‘in recent memory’

    July 29, 2025

    Multiple heatwaves in the UK have boosted expected yields from the UK’s orchards, with this year’s cider crop to be bigger and better than in recent years. The UK’s driest and hottest spring for over a century has concentrated the sugar content of apples, making them smaller but sweeter. “Last year was a perfect storm [...]

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