Nike nearing deal to enter Formula 1 and rival Puma and Adidas Sport Business Nike is believed to be nearing a deal which will see the sportswear giant enter Formula 1 after more than two decades off the grid. The American apparel firm has held talks with the premier motor sport series about becoming the kit provider for all Formula 1 employees. GP Blog reports that the deal is [...]
David Beckham becomes Britain’s first billionaire sportsman Sport Business David Beckham has become Britain’s first billionaire sportsman after his wealth doubled in the last year, according to the Sunday Times Rich List. The former captain of the England football team and his wife, Victoria Beckham, are now estimated to be worth almost £1.2bn. Beckham has benefited from the surging valuation of Inter Miami, the [...]
Castore add Australia to growing rugby portfolio Sport Business Manchester-headquartered Castore has signed a five-year deal with rugby union’s Wallabies, which will see the sports apparel brand on Australia’s shirts at their home World Cup. “The new agreement will see the Wallabies, Wallaroos, Australian men’s and women’s sevens teams and Australian pathways teams proudly wearing Castore-issued sportswear from January 2026,” a statement read. The [...]
I’ve been speaking to CEOs all year – this is what they really think December 24, 2025 After spending a year interviewing some of the UK’s top business leaders, a number of themes have emerged which paint a concerning picture of their confidence in this country’s future prospects – but there is also hope. In 25 episodes of City AM‘s Boardroom Uncovered podcast series in 2025, a large number of the CEOs [...]
Reeves’ income tax decision to hit wealth creators, warns Castore CEO November 26, 2025 The co-founder of sportswear brand Castore has hit out at Chancellor Rachel Reeves for freezing income tax thresholds as a “way of delaying the inevitable impact for entrepreneurs and wealth creators”. Tom Beahon, who leads the Manchester-headquartered company alongside his brother, added that “you can’t build a growth economy by disincentivising risk taking”. Announced in [...]
West Ham on hook for £5m despite Potter’s Swede pick-me-up October 22, 2025 West Ham will not receive any financial benefit from Sweden’s surprise appointment of Graham Potter, who is still set to bank around £5m in compensation after being sacked by the struggling Hammers last month. Most Premier League clubs only pay compensation – in the form of monthly salary payments – to sacked managers until they [...]
Man United shareholder, Ratcliffe’s Ineos, buys into Castore with Belstaff deal August 28, 2025 Manchester United minority owner Sir Jim Ratcliffe’s Ineos has announced a “significant strategic investment” into premium sports apparel brand Castore. The petrochemicals company will invest in the British clothing brand as part of a deal which will see Castore acquire 100 per cent of Ineos-owned Belstaff on a “debt-free, cash-free” basis. Castore enjoys sporting sponsorship [...]
Birmingham Phoenix tee up Castore as Hundred teams ditch New Balance August 6, 2025 Birmingham Phoenix have agreed a kit deal with Castore for next season, with The Hundred’s long-term apparel supplier, New Balance, increasingly being phased out by the franchises that are under new ownership. City AM revealed last week that London Spirit are also dropping New Balance after the current campaign, with their new co-owners, Cricket Investor [...]
These three things make a great entrepreneur July 3, 2025 Richard Harpin created and sold a £4bn business – now he wants to help others do the same Like Sophi Horne, I wanted to be running businesses even before I left school. You may not be familiar with Sophi’s name but, if you’re lucky, you might be enviously staring at one of her super-sleek yachts [...]
Meet the best friends behind fast-growing Castore rival Montirex May 2, 2025 Montirex, a sportswear brand founded by two best friends, has predicted another huge jump in its sales and profit this year as it seeks to take on rival Castore. The Liverpool-headquartered business has revealed it is eyeing a turnover of around £130m for 2025, up from the £76.7m it achieved last year and £33.4m in [...]