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Castore

  • I’ve been speaking to CEOs all year – this is what they really think

    Business

    After spending a year interviewing some of the UK’s top business leaders, a number of themes have emerged which paint a concerning picture of their confidence in this country’s future prospects – but there is also hope. In 25 episodes of City AM‘s Boardroom Uncovered podcast series in 2025, a large number of the CEOs [...]

    Corporate executives engaged in a strategic meeting around a modern boardroom table, discussing business growth strategies.
  • Reeves’ income tax decision to hit wealth creators, warns Castore CEO

    Personal Finance

    The co-founder of sportswear brand Castore has hit out at Chancellor Rachel Reeves for freezing income tax thresholds as a “way of delaying the inevitable impact for entrepreneurs and wealth creators”. Tom Beahon, who leads the Manchester-headquartered company alongside his brother, added that “you can’t build a growth economy by disincentivising risk taking”. Announced in [...]

    Tom and Phil discussing business strategies at a conference, both in suits, with a presentation screen in the background
  • West Ham on hook for £5m despite Potter’s Swede pick-me-up

    Sport Business

    West Ham will not receive any financial benefit from Sweden’s surprise appointment of Graham Potter, who is still set to bank around £5m in compensation after being sacked by the struggling Hammers last month.  Most Premier League clubs only pay compensation – in the form of monthly salary payments – to sacked managers until they [...]

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  • Man United shareholder, Ratcliffe’s Ineos, buys into Castore with Belstaff deal

    August 28, 2025

    Manchester United minority owner Sir Jim Ratcliffe’s Ineos has announced a “significant strategic investment” into premium sports apparel brand Castore. The petrochemicals company will invest in the British clothing brand as part of a deal which will see Castore acquire 100 per cent of Ineos-owned Belstaff on a “debt-free, cash-free” basis. Castore enjoys sporting sponsorship [...]

  • Birmingham Phoenix tee up Castore as Hundred teams ditch New Balance

    August 6, 2025

    Birmingham Phoenix have agreed a kit deal with Castore for next season, with The Hundred’s long-term apparel supplier, New Balance, increasingly being phased out by the franchises that are under new ownership.  City AM revealed last week that London Spirit are also dropping New Balance after the current campaign, with their new co-owners, Cricket Investor [...]

  • These three things make a great entrepreneur

    July 3, 2025

    Richard Harpin created and sold a £4bn business – now he wants to help others do the same Like Sophi Horne, I wanted to be running businesses even before I left school. You may not be familiar with Sophi’s name but, if you’re lucky, you might be enviously staring at one of her super-sleek yachts [...]

  • Meet the best friends behind fast-growing Castore rival Montirex

    May 2, 2025

    Montirex, a sportswear brand founded by two best friends, has predicted another huge jump in its sales and profit this year as it seeks to take on rival Castore. The Liverpool-headquartered business has revealed it is eyeing a turnover of around £130m for 2025, up from the £76.7m it achieved last year and £33.4m in [...]

  • The UK isn’t celebrating risk takers and wealth creators – Castore boss

    April 29, 2025

    The UK is at risk of “taking too many steps down a road of not wanting to celebrate risk takers and wealth creators”, according to the co-CEO of sports apparel brand, Castore. Tom Beahon, who shares the top job with his brother Phil, added “there’s not a lot of incentive for anyone to take risks [...]

  • I quit the City of London and created £1bn Castore empire

    April 25, 2025

    Cast your eye over the numerous growth lists that get churned out multiple times a year and there is one name that keeps cropping up towards the sharp end – Castore. The Manchester-headquartered brand has been on a skyrocketing journey since being founded by two Merseyside brothers in 2016. But Tom Beahon, who shares CEO [...]

  • Castore boss: How I convinced Andy Murray to back my sportswear brand

    April 25, 2025

    The co-founder of sports apparel brand Castore has opened up about how he and his brother managed to convince Sir Andy Murray to invest in their company. Tom and Phil Beahon set up their business in 2016 and quickly set about attempting to get a high-profile backer to help get the brand off the ground. [...]

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