Apple’s latest iPad advert backfired, but how does it rank amongst the worst ever? May 11, 2024 We have gone through some other commercials and advertising campaigns which spectacularly backfired, to consider where they rank.
Apple ‘missed the mark’ with ad for new iPad showing instruments being crushed May 10, 2024 The US iPhone maker launched an advert recently in which creative items, including a piano, were crushed by a hydraulic press.
FTSE 100 today: London shares set to open higher, following global tech-driven rally May 3, 2024 Asian stocks surged today, buoyed by Wall Street's tech-driven rally. Apple's record buyback plan lifted its shares, while the yen strengthened and oil prices rose. Labour also made gains in local elections. Attention now turns to the US non-farm payrolls report for economic cues.
Apple shares surge 6 per cent on earnings report and historic $110 billion buyback May 3, 2024 Apple's stock surged by over 6 per cent in after-hours trading on Thursday after the tech giant surpassed analysts' subdued expectations for quarterly revenue and announced the largest share buyback program in US history.
Wellness tech to help keep your daily step count in check April 30, 2024 While walking can be done virtually anytime, anywhere, these handy wellness tech gadgets can give you extra motivation to go one step further.
Shares in Apple trade at 12-month low ahead of company’s earnings April 28, 2024 Apple's stock woes largely stem from stagnant earnings per share growth, a drop in iPhone sales and ongoing regulatory pressures.
Fed set to hold rates this week – but markets will look for clues on cuts April 28, 2024 The Fed is almost certain to leave rates on hold when it announces its decision on Wednesday, but markets will be paying close attention to the central bank's forward guidance.
Spotify rises after smashing records just months after layoffs April 23, 2024 Spotify shares jumped over 12 per cent on Tuesday after it broke a profit record in its first quarter, surpassing one billion euros (£860m) for the first time.
Regulator: Working with big tech including Google, Microsoft, Amazon, Apple and Meta is top priority April 22, 2024 If the FCA deems technology companies' data useful for finance, it will "incentivise" sharing through Open Banking.
‘Magnificent Seven’ sell-off ahead of big week for big tech April 22, 2024 Big tech share prices have been dented by a sector-wide sell-off of risky assets ahead of four "Big six" firms reporting Q1 results.