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Apple

  • Even Big Tech CEOs can’t afford to ignore the costs of bad PR

    January 16, 2024

    Big tech CEOs may think they're invincible, but sending rockets into space won't spare you the costs of bad PR, writes Mike Maynard.

  • Apple faces second downgrade, shares hit eight-week low 

    January 5, 2024

    Apple is grappling with a challenging start to the new year as concerns about iPhone sales lead to a second downgrade within just one week. Piper Sandler’s recent rating downgrade caused a substantial drop in Apple’s shares, hitting an eight-week low on Thursday.  Harsh Kumar from Piper Sandler & Co. has downgraded his rating on [...]

  • Apple races to salvage watch business amid US ban threat

    December 19, 2023

    Apple engineers are racing to modify the software which powers the company's smart watches as the US looks to ban the products.

  • Let’s be honest, new spy powers could kill off how we use Facetime and iMessage

    December 14, 2023

    A new anti-encryption bill quietly introduced to parliament this week could mean the death of iMessage for Brits, writes Matthew Lesh

  • CMA successful in appealing its right to probe Apple

    November 30, 2023

    The Competition and Markets Authority (CMA) was successful in an appeal against a decision it did not have power market investigate tech giant Apple.

  • Apple suffers setback in fight against EU’s £11.3bn tax order

    November 9, 2023

    An EU tribunal made legal errors when it ruled in favour of Apple over a €13bn tax order, an adviser to Europe's top court has said.

  • Apple shares slide after forecasting iPads are no longer a Christmas must have

    November 3, 2023

    Apple’s latest earnings report revealed a sales forecast for the upcoming Christmas quarter that fell short of Wall Street’s expectations, primarily due to sluggish demand for iPads and wearables, causing its shares to drop over 3% in after-hours trading. While the tech giant managed to exceed analysts’ expectations for its fourth-quarter earnings in terms of [...]

  • Apple: Will Santa skip the gadget stock?

    October 29, 2023

    Apple will update on fourth quarter earnings on Thursday, with analysts bracing for a less-than-jolly Christmas outlook from iPhone sales.

  • Apple’s iPhone 15: Everything you need to know

    September 13, 2023

    More recycled materials and better cameras were among the key announcements as Apple unveiled the new iPhone and Apple Watch ranges.

  • Apple reveals iPhone 15 amid stock price struggles

    September 12, 2023

    Apple is trying to clamber back from a share price topple last week and grapple with falling global phone demand with the reveal of its latest innovations in California.

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