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  • Youtube bets on AI ads as viewing habits evolve

    October 5, 2025

    Youtube has become a near-ubiquitous presence in UK homes, with 47.9m adults now using the platform across devices. Ipsos data shows the average viewer spends 78 minutes a day watching its content, with the platform leading in so-called ‘connected TV’ viewing ahead of traditional broadcasters and other streaming services. For brands, this scale is attractive: [...]

  • ‘It’s risky to be in the UK’ – Cleo founder on unicorn status and City regulation

    September 30, 2025

    Nine years ago entrepreneur Matt Clifford took a data scientist to a “terrible pub” to convince him to drop his PhD and create his own start-up. “You may as well just take the risk, the biggest risk is not taking the risk,” Clifford told a young Barney Hussey-Yeo. Almost a decade later in 2025, Hussey-Yeo [...]

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