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Adanola

  • Adanola: Sales triple at Kendall Jenner favourite

    Retail

    Sales at Adanola, the athleisure brand worn by the likes of Kendall Jenner, Molly-Mae Hague and Maya Jama, have tripled in the space of just two years. The Manchester-based label has reported a turnover of £84.5m for the 12 months to 31 March, 2025, new accounts filed with Companies House show. That total is up from [...]

    Kendall Jenner has previously launched a collection with Adanola.
  • Adanola valued at £400m as Kendall Jenner favourite sells stake

    Retail

    Adanola, the athleisure brand worn by the likes of Kendall Jenner, Molly-Mae Hague and Maya Jama, has been valued at around $530m (£398m) after securing a new backer. Story3 Capital Partners has acquired a minority stake in the Manchester-based label which was founded by Hyrum Cook in 2015. Other well-known personalities who are fans of [...]

    Kendall Jenner launched a collection with Adanola earlier this year.
  • Adanola: Profit more than doubles at Gen Z favourite athleisure brand

    Retail

    Profit has more than doubled at athleisure brand Adanola following a “remarkable’ year that also saw its sales surge. The Manchester-based label, which is worn by the likes of Michelle Keegan, Molly-Mae Hague and Maya Jama, has reported a pre-tax profit of £18.9m for the year to 31 March, 2024. The latest total comes after [...]

    Adanola is headquartered in Manchester.

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