Tyson v Bruno: How UK’s first pay-per-view fight shaped next 30 years March 16, 2026 One day in early 1996 at Sky’s Athena Court headquarters in Osterley a group of people made a decision that would change the sporting landscape across the United Kingdom forever. Thirty years ago this week the second fight between Frank Bruno and Mike Tyson had been billed for 16 March 1996, and it was chosen [...]
Sheffield Wednesday: Football regulator already in talks over new club owners March 16, 2026 The Independent Football Regulator has already begun holding talks over specific prospective buyers of English clubs, including Sheffield Wednesday. The IFR will assume responsibility from the English Football League (EFL) for vetting club owners and directors from May so have asked for any takeovers and board appointments currently under discussion to be flagged by the [...]
Chelsea hit with £11m fine and Premier League transfer ban March 16, 2026 Chelsea have been slapped with a £11m fine and a transfer ban for breaching Premier League rules under their previous ownership. An investigation into the London club found “undisclosed payments by third parties associated with the club were made to players, unregistered agents and other third parties” between 2011 and 2018, when the club was [...]
Carabao Cup: Energy drink’s lager set for UK after deal extension March 16, 2026 Energy drink Carabao has extended its sponsorship of the League Cup through until the end of the decade in a deal that will see the UK launch of Carabao Lager. Manchester City and Arsenal clash in Sunday’s Carabao Cup final at Wembley with the match’s title sponsor agreeing a further two-year deal with the EFL [...]
Rooftop hospitality at Cheltenham Festival after £100m Jockey Club deal March 16, 2026 The Jockey Club has agreed a £100m investment deal with Levy in a move that will see major upgrades to the Cheltenham Festival and Epsom Derby. The agreement, with the sport division of Compass Group, will span 20 years and see the Jockey Club seek to enhance the “spectator experience across their UK racecourses”. Chief [...]
Sinner breaches major prize money barrier with $1m Indian Wells haul March 16, 2026 Jannik Sinner’s victory at Indian Wells took his career prize money to $60m, with the Italian averaging $142,000 per career match. The Italian beat Russia’s Daniil Medvedev to win Indian Wells on Sunday and become the youngest man to win all six ATP Masters 1000 hard-court titles. Australian Open semi-finalist Sinner, 24, won 7-6 7-6 [...]
Why World Cup hydration breaks will push traditional ads to the subs bench March 15, 2026 Hydration breaks at the World Cup could usher in major changes to advertising during live sport, writes Jonathan Haines. As broadcasters prepare for the 2026 World Cup, an unexpected talking point has emerged. The tournament will feature mid-half hydration breaks, introduced to protect players from the searing heat predicted this summer in North America. But [...]
Arsenal: Leading the digital charge as well as the Premier League March 14, 2026 If Arsenal lift the Premier League trophy this season, it won’t just be a victory on the pitch; the club could also win the race to redefine how fans engage with football online. Arsenal are building a quiet revolution, investing in digital platforms that house ticketing, merchandise and original content to pull fans deeper into [...]
KSI, Dagenham and Redbridge and the rise of the passion investor in sport March 13, 2026 KSI’s move into football club ownership at Dagenham and Redbridge reflects the rise of “passion investors”, writes Stuart Pinnington of investor services firm IQ-EQ. Last week, YouTuber-turned-influencer KSI announced he had acquired a minority stake in non-league side Dagenham and Redbridge. Known to many football fans for his “Race to Division 1” Fifa video game [...]
Alpine boss confirms four potential buyers, including Mercedes, for F1 team March 13, 2026 Alpine team principal Flavio Briatore has confirmed that there are “three or four” serious buyers, including Mercedes, for a stake in the Formula 1 team. The team, which is owned by Renault Group, could see a significant minority stake controlled by Otro Capital offloaded. Christian Horner, former team principal of Red Bull Racing, has reportedly [...]