Exclusive: Airwallex and McLaren to renew partnership as valuations soar October 21, 2026 Fintech Airwallex will today extend its partnership with the McLaren Formula 1 team after both organisations enjoyed steep valuation boosts, City AM can reveal. The partnership, initially announced in 2024, will be renewed and upgraded, making Airwallex the Formula 1 constructors’ champions’ AI finance partner. It comes amid a boom for both brands. McLaren was [...]
How Hill Dickinson’s Everton stadium gamble redefined law’s marketing playbook October 21, 2026 Hill Dickinson is a rare law firm to gain cut through on the terraces, but its unusual approach to marketing is paying off, writes Maria Ward-Brennan It’s rare to hear a law firm’s name come up in chat among football fans, but Hill Dickinson’s was dropped while I was standing in the home end at [...]
Newcastle United: MP denies rowing back on Saudi criticism after accepting £5k freebies October 21, 2026 Newcastle MPs have been urged to stop accepting hospitality and gifts from Newcastle United amid concerns it has softened their criticism of the club’s Saudi owners. Dame Chi Onwurah, Labour MP for Newcastle Central and West, was a vociferous critic of the Saudi regime before in recent years taking tickets and hospitality from the club. [...]
Exclusive: Thatchers to sponsor Prem Rugby as deal struck with Elton John agency October 20, 2026 Prem Rugby will this week announce Thatchers as a new commercial partner as Elton John’s Rocket Sports agency continues to hunt for league sponsors, City AM understands. The English top flight counts London Pride as its beer sponsor but will add the West Country brand to its partnership roster as official cider partner. It is [...]
Team GB Olympic gold medallist makes multi-million-pound CBD investment October 20, 2026 Team GB Olympic gold medallist Jade Jones has announced a multi-million-pound investment in a UK wellness brand. Her firm, JJ Double Gold, will invest in York-based CBD business HempWell Ltd over the next three years, Jones having started her own brand in July. She said: “HempWell has a wealth of expertise in this area, and [...]
Visa, Coca-Cola, Adidas and other Fifa sponsors criticised for silence on crisis October 20, 2026 Fifa sponsors including Visa, Coca-Cola and Adidas “cannot afford to be bystanders” while another crisis grips football’s governing body, says a leading sports integrity advisor. Commercial partners have been conspicuous by their silence since Fifa president Gianni Infantino’s plan to sell stakes in its World Cup business plunged the organisation into civil war more than [...]
MPs urged to back strike action ban at major sporting events October 20, 2026 Industrial action could be banned during major sporting events such as the Olympics, World Cup and Euros if a key amendment is passed in Westminster this morning. The shadow sport minister, Conservative Louie French, will table an amendment to the Sporting Events Bill this morning that he hopes will stop “reckless union leaders who want [...]
Landmark Royal Antwerp case is another test of EU’s appetite to help football consumers October 19, 2026 EU law protects market competition but has been used too little to help football fans. Worse still, Europe has helped the big clubs to increase their market power, writes Tsjalle van der Burg. Football tickets have become expensive. Paris Saint-Germain currently top the European ranking: in 2024-25, the average admission price for a seat was [...]
McLaren could earn £50m from sale of five Formula 1 cars October 19, 2026 Five McLaren Formula 1 cars could fetch £50m after the team put chassis belonging to the likes of Ayrton Senna, Lewis Hamilton and Lando Norris up for sale. The models range from 1991 through to 2023 – the most modern Formula 1 car ever offered for private ownership – and are expected to go for [...]
Bellingham leads $10m fund raise of Premier League-backed tech firm Rezzil October 19, 2026 Jobe Bellingham has led a $10m fund raise of Premier League-backed technology firm Rezzil. The 21-year-old Borussia Dortmund midfielder – whose brother Jude starred for England at the Fifa World Cup this summer – is part of the round alongside putting coach Phil Kenyon, who has worked with the likes of Rory McIlroy and Scottie [...]