bet365 Tournament Challenge 2026/27: Win up to £50,000 for Free on the Champions League
The bet365 Tournament Challenge is back for the 2026/27 Champions League, giving football fans a free way to put their predictions to the test every matchday. Pick the result of each fixture, collect points for every correct call and climb the leaderboards for a chance to win up to £20,000 per round, with a £50,000 grand prize for the overall season winner. There is no stake, no bet slip and no bonus code needed, so you can head to bet365 and make your first picks in a couple of minutes.
City AM’s journalism is supported by our readers. If you click links to other sites on this page, we will earn a commission.
bet365 Tournament Challenge
T&Cs: 18+. New & eligible customers. Free to play. One entry per person. Selections must be made before kick-off. Max. prize, time limits and T&Cs apply. Registration required. #ad
18+ Gambling Can Be Addictive. Please Play Responsibly. Registration Required. GamStop Gambling Commission
bet365 Tournament Challenge Explained
Created in partnership with game developer Incentive Games, Tournament Challenge serves as bet365’s free-to-play predictor title. Players receive a fixture coupon for every Champions League round and predict whether each game will end in a home win, draw, or away win. Every pick features a virtual 10-point stake, with correct choices earning points tied to the listed odds.
Your points count towards two types of leaderboard. Each individual round has its own matchday leaderboard, and your running total across the whole competition feeds the overall tournament standings, which run all the way to the final. One thing that stood out to us is that the matchday leaderboards reset every round, so if you join later in the season you still have a realistic shot at a prize, even if the overall title is out of reach.
For the 2026/27 season, bet365 has also added a new Preferred Team feature. Pick your club during gameplay and you are automatically placed in a league with other supporters of the same team, so you can see how your predictions compare with fellow fans. You can skip the prompt if you would rather not choose a club.
| Promo Code 🔠 | N/A |
| Competition 🏆 | 2026/27 Champions League |
| Cost to Enter 💷 | Free |
| Top Matchday Prize 💰 | £20,000 |
| Top Overall Prize 🥇 | £50,000 |
| Availability 🧑💻 | New & eligible customers |
| Entries Per Person 🎫 | 1 |
bet365 Tournament Challenge Prizes
Overall Leaderboard Prizes
The overall leaderboard tracks your points across the full competition, from the first league phase matchday to the final. Prizes are paid once the final game of the tournament is complete.
| Position | Prize |
| 1st | £50,000 |
| 2nd | £15,000 |
| 3rd | £5,000 |
| 4th | £3,000 |
| 5th | £1,500 |
| 6th to 20th | £400 |
| 21st to 50th | £150 in Bet Credits |
Matchday Leaderboard Prizes
Each matchday leaderboard pays £20,000 to the top scorer, with prizes running down to 100th place. Matchday prizes are paid after the relevant round has finished. Top all ten matchday leaderboards and the overall standings, and you could win up to £250,000 in total (10 x £20,000 plus £50,000), although realistically most winners will pick up a smaller prize from one or two leaderboards. If several players finish level on points for a prize position, the prize pool for those places may be shared.
bet365 Tournament Challenge: Leaderboard Schedule
There are ten separate matchday leaderboards this season, plus the overall standings.
| Leaderboard | Covers |
| Matchdays 1 to 8 | One leaderboard for each league phase matchday |
| Knockout Play-offs | One leaderboard for the play-off round |
| Round of 16 | One leaderboard, with leg one and leg two scores combined |
| Overall Standings | Every round through to the final, with entries closing at kick-off of the last scheduled game on 5 June 2027 |
How to Play the bet365 Tournament Challenge
- Visit bet365 via our link and register a new account, or log in if you already have one.
- Complete the account verification process by providing proof of identity and address.
- Go to Football, then the Free Games tab, and select Tournament Challenge. You can also use the Tournament Challenge banner on the bet365 website or app.
- Click Play Free to open the coupon for the current Champions League round.
- Choose a home win, draw or away win for each fixture and submit your entry before kick-off.
- Pick a Preferred Team if you want to join your club’s supporter league, or skip the prompt.
- Come back after each round to make your selections for the next one, and track your progress on the matchday and overall leaderboards.
Key Terms and Conditions
- Tournament Challenge is free to play and available only to new and eligible bet365 customers.
- Customers must be 18 or over and verified by bet365.
- Only one entry is permitted per person.
- Selections can be edited or reset before a match starts. Once a fixture is in-play, no changes can be made.
- Entries close at kick-off of the last scheduled tournament game on 5 June 2027.
- Matchday prizes are paid after the relevant round is complete; overall prizes are paid after the final.
- Prizes may be shared if more players tie on a position than there are prize places available.
- Some prizes are paid as Bet Credits rather than cash.
- Entry is separate from standard bet placement, and other bet365 offers do not apply.
- bet365 reserves the right to amend or withdraw the game at any time. Full T&Cs are available at bet365.com.
Free-to-Play Games at bet365
bet365 runs one of the broadest ranges of free-to-play football games available to UK customers. Alongside Tournament Challenge, the long-running 6 Scores Challenge asks players to predict the correct scores of six selected matches, with prizes for three, four and five correct results as well as the full set.
What sets Tournament Challenge apart is the social side. As well as the national leaderboards and the new Preferred Team leagues, the Your Leagues feature lets you set up a private mini-league with friends who also have bet365 accounts. There are badges to collect too, including Early Bird for submitting your picks well ahead of kick-off, Sharp Shooter and Clean Sweep.
bet365 Tournament Challenge: Pros and Cons
| Pros ✅ | Cons ❌ |
| Completely free to enter, with no stake required | Available to new and eligible customers only |
| Ten matchday leaderboards, each with a £20,000 top prize | The overall title is hard to win if you join late in the season |
| Matchday prizes paid down to 100th place | Lower prize places include Bet Credits rather than cash |
| Private leagues and the new Preferred Team leagues add a social element | No changes can be made once a fixture is in-play |
| Odds-based scoring rewards brave predictions | Only one entry per person |
Alternative Football Promotions
If this game is not quite the right fit, there are other football offers worth considering:
Responsible Gambling
Free-to-play games like the bet365 Tournament Challenge are a fun way to follow the Champions League, but they sit on a gambling platform, so it is worth keeping things in perspective. Prizes are never guaranteed, and the game should be treated as entertainment. If you also place bets, set limits on your spending and time before you start, and never chase losses.
If you are concerned about your gambling habits or someone else’s, the following free support services are available:
- National Gambling Helpline: 0808 8020 133
- GamCare: www.gamcare.org.uk
- GamStop: www.gamstop.co.uk
Frequently Asked Questions
Is the bet365 Tournament Challenge free to play?
Yes. There is no stake or deposit required to enter. You simply make your predictions for each round and earn points for correct selections.
Do I need a promo code for the bet365 Tournament Challenge?
No promo code is required. Log in to your bet365 account, go to Football and then Free Games, and open Tournament Challenge.
How much can I win in the bet365 Tournament Challenge?
The top prize on each matchday leaderboard is £20,000, with prizes down to 100th place. The winner of the overall tournament standings takes home £50,000, with further prizes for the places below. Across all ten matchday leaderboards and the overall standings, the maximum a single player could win is £250,000.
How are points scored?
Each selection carries a 10-point stake, and correct picks return points based on the odds displayed. A correct prediction on an outsider earns more points than a correct prediction on the favourite.
Can I join the Tournament Challenge after the season has started?
Yes. You can enter at any point before the final round, and every matchday has its own leaderboard, so you can still compete for round prizes even if you missed earlier matchdays.
Can I change my predictions?
You can edit or reset your selections at any time before a match kicks off. Once a fixture is in-play, your pick for that game is locked.
What is the Preferred Team feature?
Preferred Team lets you choose your favourite club during gameplay. You are then placed in a dedicated league with other fans of the same team, so you can compare predictions with fellow supporters.
Is bet365 safe to use?
Yes. bet365 holds a licence issued by the UK Gambling Commission, which requires the operator to meet strict standards around player protection, fair play and financial security. The platform uses SSL encryption for all transactions.
Is the bet365 Tournament Challenge available on mobile?
Yes. Tournament Challenge is available through the bet365 app and the mobile and desktop versions of the website.
City AM is committed to responsible gambling. Please gamble responsibly and only bet what you can afford. To gain help, support and advice for a person struggling with gambling, contact the National Gambling Helpline on 0808 8020 133. If you are worried about your gambling or that of a friend visit gambleaware.org.
