Apple forced into a rare press call over iPhone 4
THE world’s largest technology firm will host a rare press conference today as it tries to limit the fallout from the antenna problems plaguing its new phone.
Steve Jobs is expected personally to host the press-call, at which he will play down the reception problems with his firm’s flagship iPhone 4.
Apple was dealt a bitter blow this week when influential watchdog Consumer Reports refused to recommend the phone due to a design fault that can cause the phone to lose reception if held in a certain way.
The market baulked at the bad review, causing the firm to shed an astonishing £6.5bn from its market cap, before staging a partial recovery, buoyed by a strong market.
Apple will unveil its results next week, with Wall Street expecting iPad sales of roughly 3.3m units, iPod sales of around 10m units and strong Mac sales upwards of 3m units.