The fashion chain, which is currently owned by private equity firms Apax and Permira as well as founder Tom Singh, hired JP Morgan in February to work on a potential float of the company - its second attempt in recent years after investors balked at its levels of debt in 2010.
It was revealed its backers were mulling plans to offload the chain, with potential interest from a host of Chinese firms last month, including Thomas Cook backer Fosun and Citic Capital as well as CDH.
CD&R and CDH are now said to be in talks over a potential joint bid, according to the report.
China is one of New Look’s key markets, with about 18 stores. It also sells clothing through Alibaba’s popular Tmall website, which has about 180m buyers.
New Look boss Anders Kristiansen also has vast experience in the Chinese consumer market, having established 5,500 Bestseller Fashion Group stores in the country as chief executive of the Danish fashion group.