Everyone’s favourite disappearing messaging app, Snapchat, has raised a new round of funding which values the firm as high as $19bn (£12.3bn).
It’s a vote of confidence for the four-year-old app, which has just introduced a host of content- driven advertising features in a bid to start generating some revenue.
The app is looking to raise $500m from investors in a new funding round, according to reports, which would make it the third most valuable startup in the world.
1. It's worth more than any other venture-backed startup in the world today - except Uber and Xiaomi
It follows a previously rumoured round of funding in which it was valued at $10bn, bringing its total venture funding to $190m based on previously disclosed figures at the time.
It now surpasses Drobox, Airbnb and Flipkart, which are also valued at £10bn.
2. It's is worth more than over two-thirds of FTSE 100 listed firms
3. ... and more than nearly all Nasdaq companies
4. ... and the GDP of these nine countries
Those figures also place a rudimentary $190 price tag on each Snapchat user, up from the $100 when its was previously valued at $10bn.