How Harry Maguire is using AI to help England… at table tennis July 7, 2026 Harry Maguire may have been left at home for the World Cup but the football cult hero is still set to play a part in England’s sporting success – via AI technology. Feedz, a sports tech platform designed to help coaches and co-founded by Manchester United defender Maguire, has been adopted by Table Tennis England. [...]
SailGP: The $100m-per-team sailing league looking to join British summer of sport July 7, 2026 With SailGP back on these shores later this month, how is the league going about becoming a staple of the British summer? The British summer of sport is an extraordinary thing; Henley, Wimbledon, the Boat Race, Queen’s, Test cricket, The Open, Prem Rugby’s final, the British Grand Prix and more. But there is another sport [...]
London Lions in EuroLeague franchise bid – but may have to quit Super League Basketball July 6, 2026 London Lions are in talks to buy an expansion franchise in EuroLeague basketball when the continent’s premier competition adds four new teams next year. London is a priority market for EuroLeague as it advances its plans to grow to 24 teams for the 2027-28 season – part of a comprehensive rearguard action against the NBA’s [...]
All England Club slap down wealthy Indian Jindal over Wimbledon empty seat post July 6, 2026 The All England Club has slapped down a member of the billionaire Jindal family after the Indian bemoaned empty seats at Wimbledon. Parth Jindal, whose investments includes Indian Premier League cricket team Delhi Capitals, took to social media to berate the empty seats on the showcourts of Wimbledon. “Never seen so many empty seats at [...]
IFS and Chelsea reaffirm partnership but AI firm won’t be front-of-shirt July 6, 2026 Industrial AI firm IFS has reaffirmed commitment to its global partnership with Chelsea but will not remain the Premier League club’s front-of-shirt sponsor. IFS appeared on the front of Chelsea’s shirts for the latter part of last season, having signed a three-year contract with the US-owned West London side in February. But their expanded partnership, [...]
Why England World Cup host city Miami is amazing for sports lovers July 6, 2026 The next England World Cup game takes place in Miami this Saturday 11 July, with the Brits facing Norway. England have made the World Cup Quarter finals after a 3-2 win against Mexico, which means this Saturday’s host city Miami is about to steal the limelight. Brits are expected to spend £250million if England reaches [...]
England World Cup final run could see Brits spend extra £250m July 6, 2026 A run to the Fifa World Cup final could see England fans generate an extra £250m in retail and home-viewing spend. Data from Novuna Finance shared with City AM suggests that the nation could spend an additional £75m-£150m should Thomas Tuchel’s England side go on a knockout run, while reaching the coveted final – later [...]
Tickets for England World Cup quarter vs Norway on sale for $8m July 6, 2026 Tickets for England’s Fifa World Cup quarter-final are on sale for $8m as fans look to snap up a spot for the last eight tie in Miami. England posted one of their greatest ever World Cup victories on Monday, beating Mexico 3-2 at the Azteca Stadium in the co-host’s capital. And they’ve been rewarded with [...]
Football may not come home but US investors will still cash cheques here July 5, 2026 The US continues to invest in the English football pyramid. Matt Bonass gives his best shot at explaining why Football attracting money is not novel, but what has changed is the type of money, where the money has come from and the thinking behind it all. In a previous era club ownership was a passion [...]
Fifa World Cup 2026: The tournament of IP infringement and touts July 4, 2026 With the World Cup well underway, Ben Travers explains why IP laws are being ignored? Much has been written of the economics of the 2026 Fifa World Cup, which looks set to be the biggest yet with tens of billions in revenue on the table. With the global sports industry representing potentially trillions of dollars [...]