The new influence: The&Collective founder Jenny Halpern Prince on why vlogs matter December 6, 2015 Video bloggers, or “social influencers” are fast becoming the BFF of marketers looking to court younger consumers. Brand advocacy is widely agreed to be more powerful than brand awareness, and social influencers with thousands of followers allow brands to engage with highly social audiences, unlike more traditional paid media. Last week, Jenny Halpern Prince, [...]
Market Tech Holdings sees Camden Market empire jump in value to £870m December 3, 2015 Camden Market owner Market Tech Holdings said its sprawling 14-acre north London estate has jumped by 15 per cent in value, in its first set of half-year results since floating on Aim in December last year. The company, which is now eyeing a move to London’s main market, said its total investment and property portfolio [...]
Samsung Gear VR launches in UK: Virtual reality device priced at just £80 released December 3, 2015 Technology fans can finally get their hands on Samsung's virtual reality device, after it launched in the UK with a rather affordable (in tech terms) £80 price tag. The Gear VR is one of the first devices to hit the market, bringing the fledgling technology to the masses. It first went on sale in the US a month ago and [...]
Broadcast media moving closer to workplace equality with recent high-profile appointments December 3, 2015 Broadcast media has not always been a bastion of gender equality. Even now, it is common for TV shows to be presented by a septuagenarian, suited man, flanked by a smiley younger woman. And then, far more seriously, there are the extremely unsavoury stories – and court cases – that have exposed shocking conduct by [...]
London Mayor Boris Johnson keeps mum on UK’s exploding hoverboards problem December 3, 2015 London Mayor Boris Johnson has gone quiet in the media following news that hoverboards are being detained at the British border because they keep exploding. Statistics published by National Trading Standards found that thousands of hoverboards, aka electronic skateboards that look a bit like hoverboards, have been detained at customs after being deemed “unsafe” for [...]
Like Facebook’s Mark Zuckerberg, should you go public with your giving? How big donors should use specialist advisers to vet their charities December 3, 2015 With Mark Zuckerberg announcing that he will give 99 per cent of his Facebook shares (currently worth about $45bn) to worthy causes over the course of his lifetime, there is an expectation that other wealthy individuals will follow in his philanthropic footsteps. There can certainly be benefits for companies that openly back good causes. [...]
How we drastically overestimate the proportion of immigrants in Britain and young people living with parents but underestimate obesity levels and female politicians in parliament December 2, 2015 Everything you think you know is wrong. Almost everything, anyway: new research by Ipsos Mori has suggested that when people are asked to gauge things such as age, wealth and religion, the majority of people get it drastically wrong. Want proof? When it comes to perception versus reality, here are six areas where you might just be wildly off the [...]
Cigars bring the stars into Canary Wharf’s smokey awards party December 2, 2015 Canary Wharf doesn’t usually have the honour of entertaining London’s celebrity set. The City’s younger sibling is more used to seeing John McFarlane than Jonathan Ross, but there is one thing that brings the capital’s high-flyers together: expensive booze and cigars. To Boisdale of Canary Wharf, where the grandiose dining hall played host to the annual Celebrity Cigar Smoker [...]
Three of the best business books to read this Christmas: Nothing says “glad tidings” like a book on nudge theory December 2, 2015 Whether you need help deciding how many mince pies it is optimal to eat this Christmas, or how John Lewis has survived revolutions in the retail sector, City A.M. has been compiling a list of some of the best business books to enjoy over the festive period. Here are three. THINKING IRRATIONALLY Historically, the [...]
Minority Game: What stock investors can learn from the failure of Black Friday December 1, 2015 Black Friday has come and gone, but the massive surge of shoppers which was anticipated in much of the media failed to materialise. Many retail outlets were quieter than a normal Friday. In contrast, internet shopping went wild. Amazon had its biggest ever day in the UK, selling over 7m items. Argos and John Lewis [...]