Aldi revenues up as shoppers eye deals October 4, 2011 PROFITS at Aldi have jumped as British shoppers increasingly hunting for ways to cut their shopping bills. Discount supermarkets Aldi and Lidl have stolen market share from the likes of Tesco, as “the squeezed middle” – which Tesco believes constitutes 80 per cent of its customer base – look to cut down on household expenditures. [...]
Morrisons share edges up as thrift is order of the day September 13, 2011 MORRISONS has emerged as the current market share winner among the big four grocers as consumers look for savings in the tough economic environment. The grocer’s market share improved to 11.5 per cent in the 12 weeks to 4 September compared to 11.4 per cent in the comparable period last year, figures from Kantar Worldpanel [...]
… as Asda loses market share to budget chains August 16, 2011 ASDA, which is owned by Walmart, yesterday reported a narrow 0.5 per cent like for like sales rise between 1 April and 30 June. The company said it was pinning its hopes for growth on its acquisition of 147 Netto stores. Asda said sales growth accelerated in the second quarter as its online price guarantee, [...]
Aldi and Lidl grow their market share July 19, 2011 DISCOUNT supermarkets have grown their market shares as cash-strapped customers seek out bargains. Aldi and Lidl saw strong market share growth in the 12 weeks to 10 July, according to figures from the Kantar Worldpanel. Aldi achieved a 20.2 per cent rise in UK market share to 3.5 per cent. Lidl’s share rose 15.6 per [...]
Asda loses market share as Lidl and Aldi shore up their position June 21, 2011 ASDA’S share of the UK grocery market fell from 16.7 per cent to 16.3 per cent in the 12 weeks to 13 June, according to figures from Kantar Worldpanel. The figures show that the Wal-Mart-owned chain is now only marginally ahead of Sainsbury’s, which held its share steady at 16.2 per cent. Discount stores Aldi [...]
Tesco market share rises as Asda sees dip May 24, 2011 TESCO’S market share rose for the first time since November last year, according to Kantar Worldpanel market share data. For the 12 weeks to 15 May Tesco’s market share rose to 30.7 per cent, from 30.6 per cent. The only other retailer in the top four to increase its share was fourth-placed Morrisons. Its share [...]
THE TIPSTER May 9, 2011 SAINSBURY’S, the third largest supermarket by market share after Tesco and Asda, is expecting a rise in pre-tax profit by eight per cent to £659m when it reports on Wednesday. The top three chains have all dropped market share since April 2010, which suggests shoppers may be looking for cheaper alternatives such as Aldi and [...]
Co-operative campaign sustaining momentum April 19, 2011 TWO months ago we looked at the impact of The Co-operative’s “good food within easy reach” advertising campaign that launched at the start of the year. We saw that it had had the effect of increasing perception scores for The Co-operative, taking it, almost overnight, from being below the average for the supermarket sector and [...]
Supermarket sales slowing as shoppers rein in spending March 1, 2011 SALES growth at grocers slowed in February, despite higher prices, according to market research published yesterday, adding to signs of growing caution among consumers since the start of the year. Kantar Worldpanel said grocery sales rose 3.9 per cent year-on-year in the 12 weeks to 20 February, down from 4.2 per cent growth for the [...]
Co-operative supermarket campaign a winner February 15, 2011 ON this page we often assess the impact that crisis or events have on brands but BrandIndex is more generally used for measuring the success or otherwise of advertising with the daily tracking allowing us to study the initial impact and also the wear-out rate. One of the more interesting campaigns this year has been [...]