By: Sam North, Co-founder and CEO of SCALE

Sam North is Co-Founder and CEO of SCALE, the UK’s leading event series and community for ambitious scale-ups. In October 2024, he and his business partner took the plunge and acquired SME XPO from the Evening Standard, before expanding and rebranding it as SCALE. They live and breathe the scaleup grind, and are driven to create the ultimate platform for fast-growing businesses.