Death of a sales tradition: Tomorrow’s sellers can’t rely on the gift of the gab Tomorrow's salespeople can't rely on Del Boy's gift of the gab Over the course of the last decade, the art of selling has undergone a radical transformation. A key factor in this has been a shift in the buyer-seller dynamic. Buyers are changing substantially faster than sellers, with younger generations increasingly self-educating – a CSO Insights study found that 70 per cent of them now fully [...]
