Bumper Black Friday and cyber Monday sales are a relic of old consumer habits Not for small businesses For small businesses, the weekend of bumper sales from Black Friday through to Cyber Monday is not just a race they cannot keep up with, it is a race right to the bottom. No wonder most independents are not taking part. The now classic Black Friday sale is big on discounts and small on nuance. [...]
DEBATE: As discounts get out-of-control, is there a case for retailers to ignore Black Friday altogether? As discounts get out-of-control, is there a case for retailers to ignore Black Friday altogether? Michelle Ovens, director of Small Business Saturday, says YES. Black Friday started off as a day when consumers could enjoy making great purchases, but now it has just become a day for deep discounting – and that is incredibly damaging to small [...]
