About Luke Graham

Luke is a Features Writer covering marketing, advertising, data & technology, and entrepreneurs.

2019 Articles

Strong Roots' Sam Dennigan talks exporting and the environment
Strong Roots' Sam Dennigan talks exporting and the environment
Exporting is a major topic ahead of the Brexit deadline of 31 October. Hundreds of thousands of business across a [...]
October 10, 2019
World Mental Health Day: How can an app boost your wellbeing?
World Mental Health Day: How can an app boost your wellbeing?
This Thursday is World Mental Health Day. Now before you roll your eyes at yet another article discussing the importance [...]
October 8, 2019
Meet the company helping to build trust in influencer marketing
Meet the company helping to build trust in influencer marketing
It’s not hard to find critics of influencer marketing. This is an industry  that is not short of scandals. There [...]
October 7, 2019
Uncanny valley: Explaining the rise of virtual influencers
Uncanny valley: Explaining the rise of virtual influencers
I have fallen down a social media rabbit hole. I’ve been scrolling through the feed of an online influencer called [...]
September 30, 2019
Gone phishing: How easy is it to fall for a fake email?
Gone phishing: How easy is it to fall for a fake email?
Some time ago, I received an odd email allegedly from Google, saying that it had received a request to delete [...]
September 26, 2019
How Kapten is trying to take Uber's ride-hailing crown
How Kapten is trying to take Uber's ride-hailing crown
Uber has an image problem. The ride-hailing app’s popularity has declined on complaints that its drivers are contributing to congestion [...]
September 23, 2019
Punching power: F45 is innovating gyms using technology
Punching power: F45 is innovating gyms using technology
Fitness is a cut-throat business. Competition is intense: there are over 7,000 gyms in the UK, and the market is [...]
September 16, 2019
The advertising a-gender: Why the ASA is targeting sexist stereotypes?
The advertising a-gender: Why the ASA is targeting sexist stereotypes?
Gender stereotyping is a minefield. What one person thinks is offensive is perfectly fine to someone else. The scope of [...]
September 9, 2019
Fintech is all the rage, but is the bubble about to burst?
Fintech is all the rage, but is the bubble about to burst?
Fintechs are all the rage. Scarcely a day goes by without a new challenger bank or money app making headlines [...]
September 5, 2019
The next dimension –  bringing 3D advertising graphics to the masses
The next dimension – bringing 3D advertising graphics to the masses
What’s the most visually stunning advert you can think of? Perhaps it’s one of the John Lewis Christmas campaigns, or [...]
September 2, 2019