Fancy a brew? Annabel Palmer talks craft beer with Draft House’s Charlie McVeigh March 10, 2014 Draft House founder Charlie McVeigh talks about the perils of the hospitality industry, and how he’s taking advantage of Britain’s real ale renaissance A CRAFT beer revolution has taken hold in Britain. Consumption of independently-brewed beer rose by 22.3m pints to 415m pints in 2012, according to the Society of Independent Brewers. And figures suggest [...]
The Power of Three: How big business could join government to support small companies March 10, 2014 IF I received a pound for every time a chief executive of a large firm said to me “we’d like to be the champions of small business”, I’d be comfortably off. However, over the past year, I’ve seen an increasing number of businesses not only voicing this statement, but acting on it. This is a [...]
Gimme 5 March 10, 2014 …TOP BUSINESS SCHOOLS FOR ENTREPRENEURSHIP 1. Harvard Business School Tuition: $58,875 (per year) The top school for those wanting to refine an existing idea; looking for an idea or team to join; or thinking about entrepreneurial companies to join upon graduation. 2. Stanford Graduate School of Business (SGSB) Tuition: $59,990 (per year) The Center for [...]
One step ahead: Liam Ward-Proud talks to ZenithOptimedia’s Belinda Rowe March 10, 2014 IN 1988, Zenith Media merged with the buying arms of Saatchi & Saatchi, KHBB, and BSB Dorland, forming what many consider to be the world’s first truly global media agency. By 2000, the group (now called ZenithOptimedia) had repositioned itself as the “return on investment agency”. Belinda Rowe joined the firm – part of Publicis – [...]
Shock tactics: What business can learn from charity marketing campaigns March 10, 2014 @AnnabelPalmer1 ANOTHER week, and another hard-hitting charity campaign causes public outcry. This time it’s Save the Children, with its “If London was Syria” video for its Syria Crisis Appeal. Before that, Pancreatic Cancer Action arguably torpedoed advertising boundaries with its “envy” campaign, which some condemned as “insensitive”. It’s hard not to feel a sense of [...]
The week in brief March 10, 2014 Cost of Twitter advertising continues to fall The cost of advertising on Twitter fell by 18 per cent in the fourth quarter of 2013 and 67 per cent over the whole year, according to the company’s annual report, released on Friday. Its ad revenue grew by 110 per cent in 2013. As its advertising inventory [...]
Romance and street art in the land of the cheesesteak March 10, 2014 Philadelphia, the city of murals: Susie Bearne goes in search of the stories of unrequited love on the overground Philadelphia ain’t just the land of cheesesteaks – it’s now known as the city of murals. Thanks to the Mural Arts Program, set up in 1984 to provide constructive projects for young graffiti artists, the city [...]
Where to go: The city’s top attractions, according to visitphilly.com March 10, 2014 FRANKLIN SQUARE Franklin Square, one of Philadelphia’s five original public squares laid out by William Penn in his original plan for the city, has undergone a dramatic renovation. The park now boasts several family-friendly attractions, including a miniature golf course, classic carousel, burger joint, picnic area and the famous storytelling bench, where you can hear [...]
Six Nations: Lancaster eyes title as England end their Triple Crown wait March 9, 2014 ENGLAND 29 WALES 18 PROUD England coach Stuart Lancaster urged his players to refocus on this week’s Six Nations finale in Italy after they swept aside Wales yesterday at Twickenham to claim their first Triple Crown for 11 years. First-half tries from scrum-half Danny Care and centre Luther Burrell, allied to the unerring boot of [...]
FA Cup: Cup holders Wigan wreck City’s bid for clean sweep of silverware March 9, 2014 MANCHESTER CITY 1 WIGAN ATHLETIC 2 MANCHESTER City manager Manuel Pellegrini defended his team selection after defeat to FA Cup holders Wigan in the quarter-final ended their dream of ending the season with four trophies. The omission of captain Vincent Kompany was one of six changes to the side which beat Sunderland in the Capital [...]