Over 1,000 World Cup final tickets unsold as resale site demands $2.3m Sport Business Over 1,000 tickets remain unsold for the World Cup final on Fifa’s resale site as some prices reach $2.3m. Spain will take on Argentina on Sunday at New Jersey’s 82,500-capacity MetLife Stadium – known during this tournament as the New York New Jersey Stadium – in the World Cup final as the 104th and final [...]
Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag Sport Business Ads during hydration breaks at the Fifa World Cup final could cost more than a Super Bowl commercial, according to one of the world’s biggest advertising groups. This year’s World Cup in North America and Mexico has introduced a drinks break during each half of football, effectively cutting the game into quarters, like many US [...]